Introduction to Business Management Week 1
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Questions and Answers

Which of the following are included in the internal environment of a business?

  • Government regulations
  • Competitor actions
  • Economic conditions
  • Employee morale (correct)
  • Technological advancements

What are the 4 core functions of management?

  • Planning, Organizing, Implementing, Reviewing
  • Planning, Organizing, Leading, Controlling (correct)
  • Identifying, Planning, Leading, Evaluating
  • Controlling, Leading, Implementing, Evaluating

What does the acronym SWOT stand for?

Strengths, Weaknesses, Opportunities, Threats

What are three types of organizational structures?

<p>Simple, Functional, Multidivisional</p> Signup and view all the answers

A strong organizational culture can have a negative impact on employee engagment.

<p>False (B)</p> Signup and view all the answers

Which of the following leadership styles is most effective in times of crisis?

<p>Commanding (B)</p> Signup and view all the answers

Which of the following is NOT a key benefit of effective risk management?

<p>Increased Profits (A)</p> Signup and view all the answers

What are the 3 key elements of the 'triple bottom line'?

<p>People, Planet, Profit</p> Signup and view all the answers

Which of the following components is NOT a key part of the marketing mix?

<p>Production (C)</p> Signup and view all the answers

What is the primary goal of market research for businesses?

<p>Understanding customer needs and preferences (E)</p> Signup and view all the answers

What are two key benefits of strong branding for a business?

<p>Customer Loyalty &amp; Differentiate from Competitors</p> Signup and view all the answers

Which of the following is NOT a key element of digital marketing?

<p>Direct Mail Marketing (C)</p> Signup and view all the answers

The COVID-19 pandemic slowed down the shift to e-commerce.

<p>False (B)</p> Signup and view all the answers

State 3 key aspects of the role of technology in modern business.

<p>Digital Transformation, Artificial Intelligence, Big Data</p> Signup and view all the answers

Which of the following practices is NOT a key aspect of sustainable business?

<p>Aggressive Marketing Campaigns (B)</p> Signup and view all the answers

Flashcards

What is Management?

The process of coordinating people and resources to achieve organizational goals.

Planning

This is the first step in management. It involves setting objectives and determining the best course of action to achieve them.

Organizing

Once plans are set, organizing involves arranging resources and tasks to execute the plans.

Leading

This function relates to motivating and managing people.

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Controlling

The final function involves monitoring performance and ensuring that everything aligns with the plan.

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Top-Level Managers

These are the top executives responsible for setting strategic goals and making major decisions that impact the entire organization.

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Middle Managers

These managers bridge the gap between top-level executives and operational managers, translating high-level strategy into actionable plans.

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First-Line or Operational Managers

These managers directly supervise daily operations, ensuring that the day-to-day tasks are performed efficiently, often directly managing the employees who produce the goods or services.

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Technical Skills

Refers to the ability to understand and apply specialized knowledge related to the specific field or industry.

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Human Skills

These are the interpersonal skills that help managers lead and work with others.

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Conceptual Skills

These are the abilities to see the organization as a whole and understand how various functions interact.

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Business management

The process of coordinating people and resources to achieve organizational goals.

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External Environment

Factors that exist outside the organization that can impact its operation, often beyond the company’s direct control.

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Internal Environment

Factors that exist within the organization that affect its operation.

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PESTEL Analysis

A framework for analyzing the external environment of a business, considering factors such as political, economic social, technological, environmental, and legal factors.

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Porter’s Five Forces

A framework for analyzing the competitive landscape of an industry, exploring factors such as the threat of new entrants, bargaining power of buyers, bargaining power of suppliers, threat of substitutes, and rivalry among existing competitors.

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Company Culture

The set of shared values, beliefs, and behaviors that define how things are done in an organization.

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Management Style

The style in which managers lead the organization, which significantly affects the overall performance. It can be autocratic, visionary, affiliative, democratic, pacesetting, or coaching. This determines how they interact with employees and make decisions.

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Employees

Arguably the most important internal factor. They drive the success of an organization. These are the people who work for the company.

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Internal Resources

These include the financial, physical, and technological resources that an organization has available.

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Organizational Structure

The way a company is structured, which can influence how efficiently it operates. Each structure has advantages and disadvantages. Examples include simple, functional, matrix, and multidivisional.

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Strategic Management

The process of formulating, implementing, and evaluating cross-functional decisions that enable an organization to achieve its long-term objectives. It’s about positioning the organization for success in a competitive environment.

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SWOT Analysis

A simple yet powerful tool for evaluating an organization’s internal and external environment, considering strengths, weaknesses, opportunities, and threats.

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Strengths

Internal factors that give the organization an advantage over competitors, such as a strong brand, a skilled workforce, or superior technology.

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Weaknesses

Internal factors that may hinder an organization’s performance or prevent it from achieving its objectives. These can negatively impact a company’s ability to compete.

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Opportunities

External factors that an organization can capitalize on to grow or improve its performance. These are things that a company can leverage to its advantage.

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Threats

External factors that could harm the organization or pose a threat to its success.

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Recruitment

The process of identifying and attracting qualified candidates to fill job vacancies. It’s the first step in the hiring process.

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Selection

The process of evaluating candidates and choosing the best person for the job. It involves screening resumes, conducting interviews, and administering tests.

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Employee Development

Refers to ongoing efforts to enhance employees’ skills, knowledge, and experience, helping them grow within the organization. It’s about investing in employees’ development.

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Performance Management

The process of setting goals, monitoring progress, and providing feedback to employees. It’s about ensuring that employees’ work aligns with the company’s objectives.

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Risk Management in Finance

The process of identifying, analyzing, and addressing potential risks that could negatively affect an organization’s financial health and operational stability.

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Resource/Capital allocation

The process of strategically distributing a company’s limited financial resources to various areas of the business to achieve organizational goals.

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Funding and Financing Options

Various mechanisms available for organizations to raise capital to support their operations, growth, and strategic objectives. It involves securing funding for a company.

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Cost Control

The process of actively managing and reducing business expenses without compromising quality or operational efficiency.

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Profitability

Focuses on maximizing the difference between revenues and costs. It’s about generating profit for a company.

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Budgeting

A fundamental aspect of financial management, enabling organizations to plan their finances and allocate resources effectively. It’s a detailed plan for how a company will spend its money.

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Business Performance Indicators (KPIs)

Measurable values that demonstrate how effectively a company is achieving its business objectives. These are the key metrics that a business tracks to assess its performance.

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Study Notes

Additional sections: PESTEL Analysis, Porter's Five Forces, SWOT Analysis, Organizational Culture and Structure, Leadership Styles, Decision-Making process, Role of HRM, Marketing, and Global Business Strategies...

  • Various slides are summarized to provide a detailed overview.

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Description

Explore the foundational concepts of business management in this introductory course. In week 1, we will discuss 'What is Management?' and engage in activities to understand students' goals and expectations for the class. This course aims to provide clarity on the core functions and objectives of effective management.

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