Questions and Answers
Which of the following is a reason why studying International Business (IB) is important?
Most organizations are either international or compete with international companies
What does IB stand for?
International Business
Who performs international business mainly?
Individual firms
What do firms do on an international scale in IB?
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Why do firms seek foreign customers in IB?
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Which of the following is a major objective of Chapter 2 in the text?
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What is the main focus of section 2-4 in the text?
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Why is assessing culture in International Business (IB) tricky?
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What is the role of national cultures in understanding culture in International Business (IB)?
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Which of the following is NOT a major objective of Chapter 2 in the text?
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