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International Business Entry Strategies
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International Business Entry Strategies

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Questions and Answers

Which expansion strategy involves an organization focusing on developing the product and competing successfully within a single industry?

  • Horizontal Integration
  • Vertical Integration
  • Expansion through Concentration (correct)
  • Expansion through Integration
  • What type of integration strategy combines activities related to the present activity of the firm?

  • Vertical Integration (correct)
  • Backward Integration
  • Horizontal Integration
  • Forward Integration
  • Which company has historically concentrated on personal computers, smartphones, tablets, and software?

  • Subway
  • Apple (correct)
  • Starbucks
  • McDonald’s
  • What is the main goal of any integration strategy?

    <p>Achieving financial strength</p> Signup and view all the answers

    What does a vertical integration strategy involve in terms of the supply chain?

    <p>Taking over various supply chain components</p> Signup and view all the answers

    Which type of integration strategy refers to growth by taking over operations usually outsourced?

    <p>Backward Integration</p> Signup and view all the answers

    Which expansion strategy involves an organization trying to compete successfully within a single industry?

    <p>Expansion through Concentration</p> Signup and view all the answers

    What does a horizontal integration strategy seek to achieve in terms of growth?

    <p>Consolidating within the same industry</p> Signup and view all the answers

    Which type of company has relied heavily on a concentration strategy to become a dominant player?

    <p>Fast-food franchises</p> Signup and view all the answers

    What is a key benefit of vertical integration for a juice company that farms for its fruits?

    <p>Enhanced control over quality and supply needs</p> Signup and view all the answers

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