International Business

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Was sind die Schlüsselmanagementprobleme für IU und wie kann Controlling helfen, diese Probleme zu bewältigen?

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Study Notes

  • IU can be defined as regular transactions with foreign economic entities.
  • Different types of IU include subsidiaries, exports, and partnerships with foreign companies.
  • Characteristics that distinguish different IU include market processing, number and diversity of countries and products, integration and localization, and importance to overall business.
  • Key management issues for IU include handling internal and external complexity, coordinating interdependent activities, and managing information and communication across distances.
  • Controlling can be used as a management tool to address these issues through planning, controlling, and monitoring.
  • Planning is a specific, anticipatory, abstract, and systematic decision-making process in IU.
  • Plans can be differentiated by object areas (e.g. whole company, specific countries) and content categories (e.g. principle, goal, action, resource planning).
  • Planning functions include providing guidelines, direction, and resources for IU activities.
  • Controlling as a planning tool can help IU manage complexity, coordinate activities, and monitor progress towards goals.
  • Effective controlling in IU requires a systematic and professional approach to planning and decision-making.

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