Podcast
Questions and Answers
Which of the following statements accurately describes an influencer?
Which of the following statements accurately describes an influencer?
- An influencer is someone who spreads messages that are not meaningful and do not influence others.
- An influencer is someone who spreads irrelevant messages that do not provoke any actions from others.
- An influencer is someone who spreads messages that are not relevant to their followers.
- An influencer is someone who spreads contextually relevant messages that provoke actions from others. (correct)
What is the basis of an influencer's influence?
What is the basis of an influencer's influence?
- An influencer's influence is based on their ability to manipulate others.
- An influencer's influence is based on their authority, knowledge, and relationship with their followers. (correct)
- An influencer's influence is based on their popularity and number of followers.
- An influencer's influence is based on their ability to create viral content.
What kind of behavior can influencers influence in others?
What kind of behavior can influencers influence in others?
- Influencers can only influence others' social behavior.
- Influencers can only influence others' purchasing behavior.
- Influencers can influence others' purchasing behavior as well as other types of behavior. (correct)
- Influencers can only influence others' online behavior.
Which of the following best describes an influencer?
Which of the following best describes an influencer?
What is the basis of an influencer's influence?
What is the basis of an influencer's influence?
What is a parasocial relationship?
What is a parasocial relationship?
What can a parasocial relationship lead to?
What can a parasocial relationship lead to?