Importance of Media in Society
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Questions and Answers

What role does media serve in society as a public watchdog?

  • It provides education through fiction.
  • It acts solely as a means for artistic expression.
  • It monitors government and business institutions. (correct)
  • It creates entertainment content only.
  • Which invention in 1439 significantly changed the landscape of media in Europe?

  • The telegraph
  • The printing press (correct)
  • The transistor radio
  • The motion picture
  • Which of the following is NOT an example of media from the Industrial Age?

  • Telephone
  • Cave paintings (correct)
  • Telegraph
  • Motion pictures
  • What advancement did the electronic age introduce that significantly improved long distance communication?

    <p>The use of transistors</p> Signup and view all the answers

    What was a significant outcome of the Internet's development in media?

    <p>Facilitated faster communication and social networking.</p> Signup and view all the answers

    Which of the following was introduced first in the development of the internet and technology?

    <p>Portable Laptop</p> Signup and view all the answers

    What aspect of media experience changed significantly during the information age?

    <p>Media experience became more interactive.</p> Signup and view all the answers

    Which of the following social networks was founded last?

    <p>Google Plus</p> Signup and view all the answers

    What was the first photo sharing site listed in the content?

    <p>Flickr</p> Signup and view all the answers

    Which search engine was developed first according to the timeline provided?

    <p>Yahoo Search</p> Signup and view all the answers

    Study Notes

    Importance of Media

    • Media serves various essential roles: entertainment, education, information dissemination, public discussion, and serving as a watchdog for government and institutions.

    Prehistoric Age Media Examples

    • Cave Paintings (35,000 BC): Early forms of communication and storytelling.
    • Acta Diurna (130 BC): Rome's daily public records, an early example of news media.
    • Clay Tablets (2400 BC, Mesopotamia): Used for writing and record-keeping.
    • Papyrus (2500 BC, Egypt): An early material for writing, facilitating communication.

    Johannes Gutenberg and Printing

    • Introduced movable type printing in Europe (1439), revolutionizing book production and accessibility to information.

    Industrial Age Media

    • Telegraph: Allowed instantaneous communication over long distances.
    • Telephone: Enhanced personal and business communication.
    • Motion Pictures (1900s): Emergence of visual entertainment, transforming media consumption.

    Electronic Age Media

    • The invention of the transistor improved communication technology, leading to
      • Transistor Radio (1950s): Allowed portable access to audio media.
      • Television (1941): Broadly disseminated visual content and news.
      • Large Electronic Computers (1940s–1950s): Paved the way for computer technology.

    Information Age Media

    • The Internet revolutionized communication, leading to the development of
      • Personal Computers: Improved access to information.
      • Mobile Devices: Facilitated communication and access on the go.
      • Wearable Technology: Enhanced integration of technology into daily life.

    Key Milestones in Internet Development

    • World Wide Web (1990): Foundation of Internet accessibility.
    • Web Browsers: Development timeline includes:
      • Mosaic (1993)
      • Internet Explorer (1995)
      • Safari (2003), Firefox (2004), Google Chrome (2008), MS Edge (2015).

    Search Engines Evolution

    • Yahoo Search (1995), Google Search (1997), Bing (2009): Key tools for information retrieval.

    Blogging Platforms

    • Emergence of blogging sites includes Open Diary (1998), Blogger (1999), WordPress (2003), promoting personal expression and storytelling online.

    Social Networking Platforms

    • Development includes SixDegrees (1997), Friendster (2002), Facebook (2004), and Google Plus (2011), reshaping social interaction.

    Photo and Video Sharing

    • Sites like Flickr (2004), YouTube (2005), and Instagram (2010) enabled visual content sharing among users.

    Instant Messaging and Video Conferencing

    • Innovations in communication technology fostered instant messaging and video conferencing capabilities.

    Traditional Media vs. New Media

    • Traditional media experience is limited and one-directional whereas new media is interactive and allows audience feedback, integrating multiple forms of communication.

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    Description

    Explore the various roles of media in society through this quiz. From entertainment to education, the media serves multiple functions, including acting as a watchdog for government and providing a public forum. Test your understanding of why media is essential in contemporary life.

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