10 Questions
What is one of the most basic functions of management?
Communication
How does good communication benefit employees according to the text?
It helps employees develop a better understanding of their jobs
What does the text suggest can happen without effective communication?
Organizational problems can occur
What is the Latin root word for 'communication' and what does it mean?
'Communis' meaning common
What is the role of communication in the organization, as per the text?
It acts as the nervous system for the organization
What is the primary focus of Agricultural Communication?
Improving productivity, profitability, and prosperity in farming
Which function of communication provides knowledge to individuals for guidance in their actions?
Information function
What does the Continuum of Communication in Organizational Behaviour refer to?
Different levels of communication sophistication
What is the purpose of the influence and persuasion function of communication?
Motivating individuals to perform certain behaviors
Why is it important for top management to keep lower level supervisors and employees well-informed?
To prepare employees for changes and avoid misunderstandings
Study Notes
Importance of Communication in Management
- Communication is a basic function of management, essential for achieving managerial and organizational effectiveness.
- Good communication helps employees become more involved in their work, develop a better understanding of their jobs, and prevents organizational problems.
Concept of Communication
- The word "communication" comes from the Latin word "communis", meaning common.
- Communication refers to the sharing of ideas, facts, opinions, information, and understanding between individuals.
- It is a process of transmitting information, thoughts, opinions, messages, facts, ideas, or emotions and understanding from one person, place, or thing to another.
Types of Communication
- Nonverbal Communication
- Interpersonal Communication
- Sophisticated Communication
- Technology-based Communication
Functions of Communication
- Information Function: provides knowledge to individuals, fulfills workers' desires for awareness, and guides actions.
- Command and Instructive Function: makes employees aware of their obligations, provides guidance on performing duties, and sets expectations.
- Influence and Persuasion Function (Motivational Function): encourages individuals to perform certain behaviors, and convinces them of personal or organizational benefits.
- Integrative Function: relates workers' activities to their efforts, unifies work efforts, and prevents fragmentation.
Role of Communication in Organizational Behaviour
- Communication examines the impact of communication on employee behavior within organizations.
- Agricultural communication is a planned transfer of farm technologies to farmers through extension systems and media, aiming to increase productivity, profitability, and prosperity.
Learn about the crucial role of communication in management for making good decisions, establishing organization structures, and achieving effectiveness. Understand how communication helps employees become more involved in their work and develop a better understanding of their jobs.
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