Imp 9) QUE 3228 Activity: Grocery Shopping Analysis
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Questions and Answers

What is the significance of branding in the market?

  • Setting competitive prices
  • Increasing brand awareness (correct)
  • Attracting new customers
  • Providing technical assistance
  • Why is customer support service important for businesses?

  • To diversify the product range
  • To focus on cost reduction
  • To determine the price of the product
  • To gain customer loyalty (correct)
  • What factor can heavily influence the success or failure of a product?

  • Market demand
  • Quality of raw materials
  • Promotional activities
  • Pricing strategy (correct)
  • Why is it important for businesses to adjust prices according to market conditions?

    <p>To achieve desired profit margins</p> Signup and view all the answers

    What can happen if a business sets prices too high or too low?

    <p>Loss of customers or financial losses</p> Signup and view all the answers

    What is the purpose of packaging in the context of a product?

    <p>To provide protection and avoid breakage</p> Signup and view all the answers

    How does labeling contribute to a product's success?

    <p>By providing all necessary information about the product</p> Signup and view all the answers

    What does branding refer to in the context of a product?

    <p>Giving a unique brand name to differentiate the product</p> Signup and view all the answers

    How do trademarks relate to branding?

    <p>Trademarks are unique brand names used for products</p> Signup and view all the answers

    Why is having an attractive package important for a product's success?

    <p>To avoid breakage and damage during handling and transportation</p> Signup and view all the answers

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