Podcast
Questions and Answers
What strategy did FreshDirect use to establish and strengthen supplier brands?
What strategy did FreshDirect use to establish and strengthen supplier brands?
How did FreshDirect manage to offer its selection at prices that could undercut the competition by up to 35 percent?
How did FreshDirect manage to offer its selection at prices that could undercut the competition by up to 35 percent?
What is a key advantage FreshDirect has over traditional grocers in terms of profit margins?
What is a key advantage FreshDirect has over traditional grocers in terms of profit margins?
What caused profitability issues for FreshDirect in 2010?
What caused profitability issues for FreshDirect in 2010?
Signup and view all the answers
In terms of geographical reach, how does FreshDirect's customer base compare to traditional grocers?
In terms of geographical reach, how does FreshDirect's customer base compare to traditional grocers?
Signup and view all the answers
What has been a consistent characteristic of FreshDirect's profitability since 2010?
What has been a consistent characteristic of FreshDirect's profitability since 2010?
Signup and view all the answers
What strategy did FreshDirect avoid that was common in traditional retail?
What strategy did FreshDirect avoid that was common in traditional retail?
Signup and view all the answers
"FreshDirect's big, fresh selection is offered at prices that can undercut the competition by as much as 35 percent" - This statement primarily highlights FreshDirect's focus on:
"FreshDirect's big, fresh selection is offered at prices that can undercut the competition by as much as 35 percent" - This statement primarily highlights FreshDirect's focus on:
Signup and view all the answers
"FreshDirect does it all with margins in the range of 20 percent, easily dwarfing the razor-thin 1 percent margins earned by traditional grocers" - What does this statement reveal about FreshDirect's financial performance?
"FreshDirect does it all with margins in the range of 20 percent, easily dwarfing the razor-thin 1 percent margins earned by traditional grocers" - What does this statement reveal about FreshDirect's financial performance?
Signup and view all the answers
