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Questions and Answers
True or false: Ikea's store layout is designed to guide customers through the store in one direction?
True or false: Ikea's store layout is designed to guide customers through the store in one direction?
True (A)
True or false: Ikea is a conventional furniture retailer?
True or false: Ikea is a conventional furniture retailer?
False (B)
True or false: Ikea's floor plan resembles a maze that curves about every 50 feet?
True or false: Ikea's floor plan resembles a maze that curves about every 50 feet?
True (A)
True or false: Ikea's products are stored and distributed in minimalist flat packed boxes?
True or false: Ikea's products are stored and distributed in minimalist flat packed boxes?
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True or false: Ikea's store layout encourages customers to quickly grab what they need and leave?
True or false: Ikea's store layout encourages customers to quickly grab what they need and leave?
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Study Notes
Ikea's Store Design
- Ikea's store layout is designed to guide customers through the store in one direction, which is a deliberate design choice.
- Ikea is not a conventional furniture retailer, implying that it has a unique business model and approach to customer experience.
- The floor plan of an Ikea store resembles a maze that curves about every 50 feet, which is an intentional design feature to control customer flow.
- Ikea's products are stored and distributed in minimalist flat packed boxes, which allows for efficient logistics and reduces waste.
- Ikea's store layout does not encourage customers to quickly grab what they need and leave, but rather is designed to promote a leisurely and immersive shopping experience.
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