Questions and Answers
What does communication primarily involve?
Which media are commonly associated with processing information?
What does technology refer to in the context of ICT?
What is the primary focus of media literacy?
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What defines information in the context of ICT?
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How is knowledge acquired according to the ICT framework?
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What is a characteristic of non-verbal communication?
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What role does technology literacy play in the learning process?
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Which of the following is NOT an example of data?
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What separates data from information in ICT terms?
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What term refers specifically to competence in accessing and using technology?
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Which of the following interactions is considered verbal communication?
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What is the primary outcome of the processing of information?
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What could be considered a barrier to effective communication?
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What characterized the Tribal Age in terms of communication?
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Which theory suggests that technology is a significant factor in societal development?
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What was a major characteristic of the Literacy Age?
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Which invention is highlighted as significant in the Print Age?
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What describes the Electronic Age in communication?
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Which of the following was a significant publication during the Spanish Period in the Philippines?
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What role did Umalokohan serve in the Pre-Colonial period?
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Which Filipino figure is known as the father of Komiks?
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What was the implication of the Martial Law period for the Philippine media?
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During which period did the famous newspaper 'La Solidaridad' emerge?
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Which station was the first radio station established outside Manila?
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What technology paved the way for the Information Age?
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What is an example of literature from the Maranaw culture?
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What significant change occurred during the Postwar Era for Philippine journalism?
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Study Notes
Communication
- Process of sharing and conveying messages across various channels and cultures.
- Involves both verbal and non-verbal methods.
Processing Information
- Historical timeline:
- 30,000 BC: Use of symbols and paintings.
- 5,000 BC: Development of written forms.
- Present: Advanced data processing techniques.
Media
- Refers to channels used for transmitting messages, including:
- Television
- Radio
- Newspapers
- Internet
- Basic communication model:
- Sender encodes a message through a medium to a receiver, who decodes it.
Verbal and Non-Verbal Communication
-
Verbal Communication:
- Uses words through speaking, such as phone calls, discussions, and interviews.
-
Non-Verbal Communication:
- Involves behavior and expressions, including sign language, gestures, and facial expressions.
Technology
- Application of scientific knowledge to practical human needs, influencing the environment.
Literacy Types
- Media Literacy: Skills for accessing, analyzing, creating, and evaluating media forms.
- Information Literacy: Ability to find, evaluate, organize, and effectively communicate information.
- Technology Literacy: Competence in using technology to enhance learning and problem-solving.
Data, Information, Knowledge, and Wisdom Hierarchy
- Data: Raw facts and details; examples include colors and symbols.
- Information: Organized data that assigns meaning, enhancing understanding.
- Knowledge: Human understanding derived from experience and learning.
Examples of Data
- Simple numeric data like "3 and 5" serve as fundamental examples of data collection.
- Data can be manipulated to convey specific information, such as arranging colors based on traffic signals.
Understanding the Concepts
- Data → Information through manipulation → Knowledge through experience and understanding.### Evolution of ICT
- Team dynamics in games highlight the importance of support and belief in the underdog.
- Knowledge involves specific inquiries and exchanges, such as asking for the return of a pen.
Marshall McLuhan
- Influential Canadian communication theorist from the University of Toronto.
- Introduced the concept of Technological Determinism, emphasizing technology's role in societal development.
Technological Determinism
- Theory stating that technology plays a crucial role in shaping societal structures and values.
Historical Ages of Communication
- Tribal Age: Characterized by oral communication and face-to-face interactions, heavily relied on auditory senses.
- Literacy Age: Emergence of the alphabet led to reading and writing capabilities, making communication more visual and rational.
- Print Age: Marked by the production of books and papers, making written materials accessible across various socioeconomic classes, notably due to the Gutenberg Press.
- Electronic Age: Dominance of electronic media created a "global village," enhancing global connectivity.
- Information Age: Technological advancements since the late 20th century revolutionized media and communication, initiated by the rise of computers and the internet.
Evolution of Media in the Philippines
- Key historical periods: Pre-Colonial, Spanish, American, Japanese, Martial Law, Post-Martial Law.
Pre-Colonial Period
- Umalokohan: Town criers served as walking bulletins for public announcements.
- Notable forms of literature include Tagalog maxims, riddles, songs, and Maranaw folk tales and epics.
- Ancient Filipino writing systems featured Kavi and Baybayin scripts.
Spanish Period
- Doctrina Christiana: First book published in the Philippines (1593).
- Aviso Al Publico: First Spanish sheet published in 1809.
- Del Superior Govierno: Introduced the first newspaper in the Philippines.
- La Esperanza: First daily newspaper in the country (1846).
- Major newspapers of the Revolution included La Solidaridad, La Independencia, and La Libertad.
American Period
- Introduction of English-language newspapers like The Manila Times and Philippine Free Press.
- Establishment of KZKZ, the first radio station, with broadcasts primarily in English.
- Rise of early Filipino feature films, including Rose of the Philippines and Ang Aswang.
- Antonio Velasquez: Known as the father of Filipino Komiks, introduced characters such as Kenkoy.
Japanese Period
- Occupation (1941-1945) led to disbanding of most publications; only those aligned with Japanese interests remained operational, such as Manila Tribune and Taliba.
Post-War Era (1945-1972)
- A golden age for Philippine journalism, where press freedom was noted to be the highest in Asia.
- 1953 saw the introduction of television in the Philippines.
Martial Law Period
- 1969-1986 experienced media turmoil, but notable publications continued, including Daily Express and Times Journal.
- Broadcast stations like ABS-CBN 2 and IBC 13 played significant roles during this era.
Post-Martial Law
- The advent of the internet marked a major shift in communication and media landscapes.
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Description
This quiz focuses on the evolution of Information and Communication Technology (ICT) in the Philippines, highlighting historical developments and milestones. Explore the impacts of technology on society and its implications for future growth.
