How Well Do You Understand Trends and Innovation?
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Questions and Answers

Which of the following is NOT one of the fundamental elements of trends?

  • Market demand (correct)
  • Basic needs
  • Drivers of change
  • Innovations
  • What do drivers of change analyze change in terms of?

  • Shifts and Triggers (correct)
  • Market demand and Growth
  • Basic needs and Innovations
  • None of the above
  • What is the role of customer-facing innovations in the existence of a trend?

  • They are not necessary for a trend to exist
  • They are important but not necessary for a trend to exist (correct)
  • They are the only factor necessary for a trend to exist
  • They are the primary driver of trends
  • Study Notes

    • Trend is a concept with a sustained presence and effect or demand among consumers.
    • Three fundamental elements of trends are basic needs, drivers of change, and innovations.
    • Basic needs are minimum requirements for a decent standard of life, including food, shelter, clothing, and essential services.
    • Drivers of change investigate key global issues and trends driving change in societies and markets.
    • Drivers of change analyze change in terms of Shifts and Triggers.
    • Innovations refer to changing processes or creating more effective processes, products, and ideas.
    • Innovations are catalysts for growth and development.
    • Without customer-facing innovations, a trend can't be said to exist fully yet.
    • Trends require sustained presence and demand among consumers.
    • Trends have a prospect of providing or having a continuing influence for a longer period of time.

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    Description

    Are you curious about the world of trends and how they shape our societies and markets? Test your knowledge with our quiz! From basic needs to drivers of change and innovations, this quiz covers the fundamental elements of trends. Learn about the key global issues and triggers that drive change, and how innovations are essential for sustained growth and development. See if you can identify what makes a trend truly successful and influential among consumers. Take the quiz and discover how trends can have a lasting impact on our lives!

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