How Effective is Your Communication Skills?

Importance of Communication in Career and Company

• Communication is the process of transferring information and meaning between senders and receivers using one or more media.
• Communication involves sharing information and insights in a way that benefits both the sender and the receiver.
• Communication can take various forms, including successful transfers of information, negotiations, and unsuccessful attempts.
• Good communication skills are critical for career growth, especially in fields such as sales, customer support, engineering, finance, and entrepreneurship.
• The changing nature of employment puts new pressure on communication skills, particularly when working as an independent contractor.
• Effective communication helps businesses build closer ties with important communities, influence conversations, perceptions, and trends, increase productivity, and achieve better financial results.
• Effective communication also helps businesses gain earlier warning of potential problems, make stronger decisions based on timely information, and create clearer and more persuasive marketing messages.
• Effective communication strengthens the connections between a company and all its stakeholders, including customers, employees, shareholders, suppliers, neighbors, the community, the nation, and the world.
• To make communication efforts effective, they should be practical, factual, concise, clear, and persuasive.
• Practical information should be provided to help recipients perform a desired action or understand a new company policy.
• Information should be presented using concrete language, specific detail, and ethical practices.
• Messages should be crafted to generate a specific response from a specific audience and offer compelling, persuasive arguments and recommendations.