History of Graphic Design: Symbols and Visual Communication
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What does graphic design involve according to the text?

  • Focusing solely on the form of images
  • Using only imprints of animals to convey meaning
  • Creating only lines and dots
  • Arranging marks on a surface to convey an idea (correct)
  • Which aspect did Futurist and contemporary graphic designers try to challenge?

  • The use of only the letters of the alphabet
  • The limitation of words as a recorded form of speech (correct)
  • The reliance on pixels for digital output
  • The tradition of using animal imprints in designs
  • What is one common characteristic of sophisticated graphic designs mentioned in the text?

  • Reliance solely on images without words
  • Relying on the precision of words to give exact meaning (correct)
  • Using only flat designs with no patterns
  • Avoiding the use of pixels in digital outputs
  • In the context of graphic design, what did Futurist and contemporary designers modify to challenge word limitations?

    <p>The size, weight, and position of letters</p> Signup and view all the answers

    What is the primary focus of graphic design according to the text?

    <p>Giving unique meanings to graphic images with context and positioning</p> Signup and view all the answers

    What is the main difference between an artist and a designer according to the text?

    <p>Artists focus on expressing their own ideas, while designers focus on expressing the client's needs</p> Signup and view all the answers

    In early printing, graphic design is the relation between which of the following aspects?

    <p>The inked &amp; non-inked</p> Signup and view all the answers

    What does graphic design in the communication industry encompass according to the text?

    <p>Magazine &amp; newspaper publishing</p> Signup and view all the answers

    Graphic design posters aim to be economical in conveying meaning by connecting imagery with:

    <p>Memorable single-word messages</p> Signup and view all the answers

    What marked the beginning of graphic design as a profession according to the text?

    <p>The existence of commercial artists specializing in visual arts</p> Signup and view all the answers

    What characterizes the role of graphic design according to the text?

    <p>To identify, inform, instruct, present, and promote</p> Signup and view all the answers

    What was the key aspect of Max Bill's poster design for the 1936 Swiss Pavilion at the Milan Triennial exhibition?

    <p>An extreme abstract metaphor using a white oval shape</p> Signup and view all the answers

    How did the influence of Cubism and the avant-garde impact French poster design in the period between the World Wars?

    <p>Cubism had a great effect on graphic design, while Dada and Surrealism had little direct impact</p> Signup and view all the answers

    What was the relationship between the Art Deco and Moderne styles that emerged in France during the 1930s?

    <p>Art Deco and Moderne shared some superficial connections but were fundamentally different</p> Signup and view all the answers

    Which of the following best characterizes the design principles of Art Deco?

    <p>Gradual shading from light to dark and obvious geometry</p> Signup and view all the answers

    How did the ideas of celebrated French designers like Jean Carlu become significant during this period?

    <p>By affecting the consumer buying products</p> Signup and view all the answers

    Which of the following design elements is NOT mentioned as being characteristic of the Moderne style that emerged in France during the 1930s?

    <p>Asymmetrical typography</p> Signup and view all the answers

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