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Questions and Answers
What is the primary objective of the research study?
What is the primary objective of the research study?
According to the passage, what was a common motivation behind impulsive buying in ancient Greece and Rome?
According to the passage, what was a common motivation behind impulsive buying in ancient Greece and Rome?
What has contributed to the increase in impulsive buying behavior in modern times?
What has contributed to the increase in impulsive buying behavior in modern times?
What is implied by the phrase 'unplanned purchasing behavior' in the context of the passage?
What is implied by the phrase 'unplanned purchasing behavior' in the context of the passage?
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What is the significance of the study mentioned in the passage?
What is the significance of the study mentioned in the passage?
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What is a common outcome of impulsive buying behavior, according to the passage?
What is a common outcome of impulsive buying behavior, according to the passage?
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What are the primary causes of impulsive buying according to Chen, Ku, and Yeh?
What are the primary causes of impulsive buying according to Chen, Ku, and Yeh?
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What is the definition of impulse buying according to Beatty and Zheng et al.?
What is the definition of impulse buying according to Beatty and Zheng et al.?
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What is the view of moderate impulsive purchasing from the standpoint of the student's customers according to Bossuyt et al?
What is the view of moderate impulsive purchasing from the standpoint of the student's customers according to Bossuyt et al?
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What is the consequence of excessive impulsive buying according to Kimiagari and Malafe?
What is the consequence of excessive impulsive buying according to Kimiagari and Malafe?
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What is the focus of the proposed study?
What is the focus of the proposed study?
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What is the research question that the study aims to respond to?
What is the research question that the study aims to respond to?
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Study Notes
Impulse Buying
- Impulse buying is the act of making an unplanned purchase without any planning beforehand.
- It occurs when customers feel the impulse to make an unplanned purchase, causing them to spend money without a reason, leading to poor financial management.
- Impulse buying has been a problem in society since ancient Greece and Rome, where it was driven by the desire for status symbols.
Factors Contributing to Impulsive Buying
- High-arousal emotions and addictive temptations are the main causes of impulsive buying.
- Exposure to stimuli and experiencing a strong, immediate need to buy can lead to impulsive purchases.
- Desire to maintain status or show off can also contribute to impulsive buying.
Financial Implications of Impulsive Buying
- Impulsive buying can result in both monetary and emotional difficulties.
- Excessive instances of impulsive buying can harm consumers and lead to financial problems.
Impulse Buying among Grade 11 Students
- The study aims to investigate the traits that contribute to impulsive purchasing among grade 11 students.
- The focus is on how impulsive buying affects students on their financial management.
Research on Impulsive Buying
- Researchers have approached the topic of impulsive buying from various angles and used different conceptualizations and methodologies.
- The literature on impulsive buying is still dispersed, and more research is needed to understand the phenomenon.
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Description
Test your understanding of impulse buying, its causes, and effects on personal finance. Learn how to navigate the ripple effect of impulsive purchases and make informed decisions. Based on research by Chen, Ku, & Yeh, and Beatty & Zheng et al.
