Globalization, Multiculturalism, and Cultural Sensitivity
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Questions and Answers

Which generation is most likely to prioritize loyalty to individuals over loyalty to organizations?

  • Generation X (correct)
  • Generation Z
  • The Baby Boomers
  • The Greatest Generation

    • A company is implementing a new project management system. Which generational group would likely require the most reassurance and support during the transition, given their inclination to 'play it safe'?

  • Generation X
  • Millennials
  • Baby Boomers
  • Generation Z (correct)

    • An organization values strict adherence to rules and respect for hierarchy. Which generation's values align most closely with this organizational culture?

  • Baby Boomers
  • Generation X
  • Millennials
  • The Greatest Generation (correct)

    • Which of the following best illustrates the concept of a co-culture?

    <p>A group of Filipino Americans celebrating their heritage within the broader American society. (A)</p> Signup and view all the answers

    A project team consists of members from different generations. Conflicts arise due to differing work styles and expectations. Which strategy would be MOST effective in resolving these conflicts, given the generational characteristics?

    <p>Facilitating open discussions to understand each generation's values and preferred working methods. (A)</p> Signup and view all the answers

    Which scenario best exemplifies the impact of digital technology on globalization?

    <p>A multinational corporation coordinating its global operations through a unified communication platform. (C)</p> Signup and view all the answers

    A company expands its operations into a new country and discovers that the standard marketing strategies are not effective. What should the company prioritize to address this issue?

    <p>Conducting thorough market research to understand local cultural nuances and consumer behavior. (A)</p> Signup and view all the answers

    In a multicultural team, conflict arises due to differing communication styles. Some members prefer direct and assertive communication, while others favor indirect and subtle approaches. What strategy would be most effective in resolving this conflict?

    <p>Establishing clear communication guidelines that respect diverse styles and promote active listening. (D)</p> Signup and view all the answers

    An international marketing campaign features a gesture that is considered positive in one culture but is offensive in another. This situation exemplifies the importance of understanding:

    <p>Cultural relativism (A)</p> Signup and view all the answers

    A company is expanding into a new international market. To avoid cultural missteps, which approach is most advisable?

    <p>Hire consultants to provide cultural training and adapt business practices to the local context. (D)</p> Signup and view all the answers

    What is the primary difference between race and ethnicity?

    <p>Race is associated with inherited biological traits, while ethnicity is linked to cultural identification. (D)</p> Signup and view all the answers

    A U.S. company wants to build relationships with a company in Japan. With regards to exchanging business cards, or meishi, which action would be most appropriate?

    <p>Hand the card over with both hands, ensuring the writing faces the recipient. (D)</p> Signup and view all the answers

    What's the most accurate definition of intercultural communication?

    <p>Communication between members of different co-cultures. (D)</p> Signup and view all the answers

    Flashcards

    Greatest Generation

    Individuals born between 1900-1945, valuing loyalty and authority.

    Baby Boomers

    People born between 1946-1964, often questioning authority and adaptive.

    Generation X

    Those born between 1965-1982, seeking work-life balance and loyalty to people.

    Millennials (Generation Y)

    Individuals born between 1983-1995, known for high expectations and multitasking skills.

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    iGeneration (Generation Z)

    Born after 1995, characterized by conscientiousness and caution.

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    Globalization

    The integration of economic, political, and cultural aspects worldwide.

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    Diversity

    Valuing differences across age, gender, race, ethnicity, and other factors.

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    Digital Technology

    Tools that eliminated territorial boundaries between countries.

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    Multiculturalists

    Individuals who respect and engage with different cultures.

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    Cultural Ignorance

    Lack of awareness or understanding of different cultural norms.

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    Ethnocentrism

    Belief that one's own culture is superior to others.

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    Cultural Relativism

    Acceptance of other cultural groups as equal to one’s own.

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    Race vs Ethnicity

    Race refers to biological traits, while ethnicity is linked to cultural identity.

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    Study Notes

    Globalization

    • Globalization is the worldwide integration of diverse cultures, encompassing economic, political, and cultural interdependence.
    • Diversity is recognized and valued, encompassing factors like age, gender, race, ethnicity, ability, religion, education, marital status, sexual orientation, and income.

    Digital Technology

    • Digital technology has diminished the concept of territorial boundaries between countries.

    Multiculturalism

    • Multiculturalism promotes respect and engagement with people from diverse cultures.

    Cultural Ignorance and Insensitivity Examples

    • Showing the sole of your shoe is culturally inappropriate in some countries (e.g., Saudi Arabia, South Korea) compared to the US and Europe.
    • Business cards are viewed differently: Japanese people consider them an extension of themselves, while Americans view them as formalities.
    • McDonald's printed a Koranic excerpt on its hamburger bags, offending Muslims.
    • Eye contact preferences vary cross-culturally, with Americans valuing it while some Asian cultures find excessive eye contact intrusive..
    • Communication styles differ: Arabs favour direct body orientation, while Americans prefer a less direct approach, sometimes causing misunderstanding.

    Culture

    • Culture encompasses knowledge, beliefs, values, customs, behaviors, and artifacts that individuals in a society acquire, share, and use.
    • Culture acts like a lens for interpreting the world.
    • Ethnocentrism is the belief that one's culture is superior to others.
    • Cultural relativism is the acceptance of other cultural groups as equal.

    Intercultural Communication

    • Intercultural communication encompasses various types, including:
      • Interracial communication (between people of different races).
      • Interethnic communication (between people of different ethnic origins).
      • International communication (between people representing different political structures).
      • Intracultural communication (within the same racial, ethnic, or other co-cultures).

    Race vs. Ethnicity

    • Race is associated with biology and physical characteristics (inherited traits).
    • Ethnicity is related to cultural expressions and self-identification based on various factors, including where a person lives or the culture he shares with others.

    Generational Differences

    • The Greatest Generation (1900-1945): Respected authority, loyal to organizations, and followed timelines.
    • Baby Boomers (1946-1964): Questioned authority, displayed a can-do attitude and sought their own way.
    • Generation X (1965-1982): Focused on work-life balance and loyalty to people rather than organizations.
    • Millennials/Digital Natives (1983-1995): Had high expectations, were proficient multitaskers.
    • Generation Z (post 1995): Conscientious, somewhat anxious, and liked playing it safe.

    Co-Cultures

    • Co-cultures are groups within a larger culture that share similar general culture but differ on ethnic or sociological levels from the larger culture.
    • Examples include Filipino Americans, PWD Americans, Spanish Americans, and LGBT Americans.

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    Related Documents

    Communication and Globalization PDF

    Description

    Explore globalization's integration of cultures, the significance of diversity, and the role of digital technology. Understand multiculturalism's focus on cross-cultural respect and be aware of cultural ignorance and insensitivity examples.

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