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Questions and Answers
What is the definition of Public Relations according to the Institute of Public Relations, USA?
What is the definition of Public Relations according to the Institute of Public Relations, USA?
- Public Relations is a combination of philosophy, sociology, economics, language, psychology, journalism, communication and other knowledge‘s into a system of human understanding.
- Public Relations is the deliberate, planned and sustained effort to establish and maintain mutual understanding between an organization and its publics. (correct)
- Public Relations is the process of managing the spread of information between an individual or an organization and the public.
- Public Relations is the attempt by information persuasion and adjustment to engineer public support for an activity, cause, movement or institution.
Who defined Public Relations as an attempt by information persuasion and adjustment to engineer public support for an activity, cause, movement or institution?
Who defined Public Relations as an attempt by information persuasion and adjustment to engineer public support for an activity, cause, movement or institution?
- John D. Rockefeller
- Henry Ford
- Institute of Public Relations, USA
- Edward L. Bernays (correct)
According to one of the definitions, Public Relations is a combination of which of the following?
According to one of the definitions, Public Relations is a combination of which of the following?
- Sociology, Economics, Marketing, Advertising
- Psychology, Journalism, Communication, Public Speaking
- Philosophy, Sociology, Economics, Language, Psychology, Journalism, Communication (correct)
- Marketing, Advertising, Journalism, Communication
Study Notes
Definition of Public Relations
- The Institute of Public Relations, USA, has a defined definition of Public Relations.
Historical Definition of Public Relations
- Edward Bernays defined Public Relations as an attempt to engineer public support by information persuasion and adjustment for an activity, cause, movement, or institution.
Elements of Public Relations
- Public Relations is a combination of information and persuasion, along with adjustment.
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Description
Test your knowledge on the fundamentals of public relations with this introductory quiz. Learn about the definitions and key aspects of public relations, and understand the importance of establishing and maintaining mutual understanding between organizations and their publics.