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Questions and Answers
Which of the following is NOT a fundamental term of business administration as described in the content?
Which of the following is NOT a fundamental term of business administration as described in the content?
What is the significance of understanding the "company framework" in business administration?
What is the significance of understanding the "company framework" in business administration?
Which of the following is NOT a model for structuring companies?
Which of the following is NOT a model for structuring companies?
What is the primary purpose of studying the "constitutive decisions of companies" in business administration?
What is the primary purpose of studying the "constitutive decisions of companies" in business administration?
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Why is it important to localize business administration as a science?
Why is it important to localize business administration as a science?
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What is the primary goal of 'Economization' (III) as shown in the text?
What is the primary goal of 'Economization' (III) as shown in the text?
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What does the text suggest is considered 'fixed' in the context of 'Economization' (III)?
What does the text suggest is considered 'fixed' in the context of 'Economization' (III)?
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What is a possible interpretation of the text's representation of 'Economization' (III) as a business principle?
What is a possible interpretation of the text's representation of 'Economization' (III) as a business principle?
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What is the key principle that governs the efficient combination of production factors?
What is the key principle that governs the efficient combination of production factors?
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According to the Minimum Principle, which approach should be prioritized for achieving a particular yield?
According to the Minimum Principle, which approach should be prioritized for achieving a particular yield?
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What is the significance of the copyright information at the bottom of the text?
What is the significance of the copyright information at the bottom of the text?
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What is the primary focus of 'Economization' (III)?
What is the primary focus of 'Economization' (III)?
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What concept is most closely aligned with the Minimum Principle?
What concept is most closely aligned with the Minimum Principle?
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Which of the following scenarios contradicts the Minimum Principle?
Which of the following scenarios contradicts the Minimum Principle?
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Which statement best explains the rationale behind the Minimum Principle?
Which statement best explains the rationale behind the Minimum Principle?
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What is the fundamental assumption about resources that underlies the need for companies?
What is the fundamental assumption about resources that underlies the need for companies?
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What is the driving force behind the existence of companies?
What is the driving force behind the existence of companies?
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What is the relationship between the axiom of insatiability and the assumption of scarcity?
What is the relationship between the axiom of insatiability and the assumption of scarcity?
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Which of the following best describes the role of companies in a market economy?
Which of the following best describes the role of companies in a market economy?
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How do companies contribute to addressing the gap between unlimited needs and limited resources?
How do companies contribute to addressing the gap between unlimited needs and limited resources?
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Which of the following best describes the idea of a 'constitutive decision' within a company?
Which of the following best describes the idea of a 'constitutive decision' within a company?
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What is the relationship between the 'economic-political framework' and the 'economic order'?
What is the relationship between the 'economic-political framework' and the 'economic order'?
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Which of these is NOT a factor that influences the economic-political framework?
Which of these is NOT a factor that influences the economic-political framework?
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Why are constitutive decisions particularly important in a company's early stages?
Why are constitutive decisions particularly important in a company's early stages?
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Which of the following is an example of a constitutive decision?
Which of the following is an example of a constitutive decision?
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What is the primary role of the 'economic-normative framework' in relation to a company?
What is the primary role of the 'economic-normative framework' in relation to a company?
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Which of the following is NOT an element of the 'economic order'?
Which of the following is NOT an element of the 'economic order'?
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How does the 'economic-political framework' influence the company's 'constitutive decisions'?
How does the 'economic-political framework' influence the company's 'constitutive decisions'?
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What is the primary focus of a shareholder?
What is the primary focus of a shareholder?
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What is the main difference between a stakeholder and a shareholder?
What is the main difference between a stakeholder and a shareholder?
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Select the option that is NOT a stakeholder in a company.
Select the option that is NOT a stakeholder in a company.
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Which of these is a common example of how a company can consider the interests of various stakeholders when making decisions?
Which of these is a common example of how a company can consider the interests of various stakeholders when making decisions?
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A company can prioritize shareholder value over stakeholder value by doing which of the following?
A company can prioritize shareholder value over stakeholder value by doing which of the following?
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How does the stakeholder concept impact the decision-making process in a company?
How does the stakeholder concept impact the decision-making process in a company?
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What is the overarching benefit of adopting a broad stakeholder approach in a company?
What is the overarching benefit of adopting a broad stakeholder approach in a company?
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Which of these is NOT a key factor companies consider when trying to balance stakeholder interests?
Which of these is NOT a key factor companies consider when trying to balance stakeholder interests?
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Flashcards
Constitutive Decisions
Constitutive Decisions
Fundamental choices that shape a company's structure and operations.
Importance of Companies
Importance of Companies
Companies exist to provide goods and services to fulfill needs.
Scarcity
Scarcity
The limited availability of resources to meet unlimited needs.
Axiom of Insatiability
Axiom of Insatiability
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Goods and Services
Goods and Services
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Minimum Principle
Minimum Principle
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Factors of Production
Factors of Production
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Yield
Yield
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Input
Input
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Efficiency in Production
Efficiency in Production
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Business Administration
Business Administration
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Localization as Science
Localization as Science
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Company Framework
Company Framework
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Models for Structuring Companies
Models for Structuring Companies
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Economization
Economization
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Output
Output
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Maximize
Maximize
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Stakeholders
Stakeholders
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Shareholders
Shareholders
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Value Creation
Value Creation
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Business Interests
Business Interests
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Management Decisions
Management Decisions
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Stakeholder Engagement
Stakeholder Engagement
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Corporate Social Responsibility (CSR)
Corporate Social Responsibility (CSR)
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Impact Assessment
Impact Assessment
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Constitutive Decisions Importance
Constitutive Decisions Importance
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Economic Framework
Economic Framework
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Normative Framework
Normative Framework
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Economic Order
Economic Order
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Economic-Political Framework
Economic-Political Framework
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Business Operations Structure
Business Operations Structure
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Strategic Direction
Strategic Direction
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Framework Decisions
Framework Decisions
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Study Notes
Fundamentals of Business Administration
- The course covers five parts: The Fundamentals, Level of Value Definition, Level of Value Creation, Level of Value Assessment, and Exam Preparation.
- Part I: The Fundamentals includes understanding fundamental business administration terms, localizing business administration as a science, determining the business framework, understanding models for structuring companies, and recognizing the significance of constitutive decisions in companies.
Why do Companies Exist?
- Companies exist to satisfy unlimited needs with limited resources.
- This is explained by the "assumption of scarcity" and the "axiom of insatiability".
Subject Matter (I)
- The subject matter of business administration is the economization of enterprises.
- This involves economic activity and using resources efficiently.
Subject Matter (II)
- A first classification of the subject matter involves economic entities, economization, types of goods, markets, and stakeholders.
Ad 1. Economic Entities (I)
- Economic entities are classified into households (private and public) and enterprises (public and companies).
- Companies primarily operate under private ownership.
Ad 1. Economic Entities (II)
- Organizations are classified based on types of goods, size, profit orientation, and stage of development.
Ad 1. Economic Entities (III)
- A classification by type of goods categorizes industries by stages of raw material conversion into finished goods and, eventually, consumer products. Service industries exist as a separate category.
Ad 1. Economic Entities (IV)
- Enterprise size is defined by the number of employees and revenues.
- Micro, small, and medium-sized enterprises are defined according to European Commission regulations.
Ad 1. Economic Entities (V)
- Organizations are further classified by their profit orientations. Illustrative logos of companies who follow certain organizational principles are shown.
Ad 1. Economic Entities (VI)
- Classification by the business life cycle. The graph shows the startup phase, growth, maturity and decline phases of organizations.
Ad 2. Economization (I)
- Economization is about using scarce resources efficiently to meet unlimited needs.
- A simple model shows the input, transformation, and output of this process.
Ad 2. Economization (II)
- Economic principles have maximum and minimum concepts.
- The maximum principle aims for maximum output with a given input.
- The minimum principle seeks to achieve a given output with minimum input.
Ad 2. Economization (III)
- The maximum principle aims for maximizing output with a fixed amount of inputs.
Ad 2. Economization (IV)
- The minimum principle seeks to minimize inputs to achieve a certain output.
Ad 2. Economization (V)
- The principle of optimization aims at maximizing the difference between input and output in the transformation process.
The Homo Oeconomicus and the cobra plague
- The model of Homo Oeconomicus describes an "economically" thinking person, with abilities for unrestricted rational behavior, striving to maximize profit/benefit, complete information about all options and their consequences, and consistent preferences.
Ad 2. Economization (VI)
- Performance indicators such as productivity and profitability are used to measure the success of economization.
- Productivity equals the amount of output divided by the amount of input.
- Profitability is the evaluated amount of output divided by the evaluated amount of input.
Ad 2. Economization (VII)
- Calculation of productivity for entire companies is problematic due to differences in input factors.
- Consequently, calculation of partial productivity is a better approach.
Ad 2. Economization (VIII)
- Effectiveness measures the degree to which the objective has been accomplished. It is calculated as outcome divided by objective.
- Efficiency is the cost benefit ratio, comparing output with input, representing the economic efficiency of resources spent.
Ad 3. Type of Goods (I)
- Classification of goods into economic (scarce) and non-economic (free) goods.
- Further distinctions are based on tangibility/intangibility, intermediate/finished goods, and single/durable use.
Ad 3. Type of Goods (II)
- A cube diagram illustrates combinations of tangible and intangible goods based on the type of use as well as intended use.
Ad 3. Type of Goods (III)
- Distinction between products and services, along with examples of each.
Ad 4. Markets (I)
- Markets consist of all economic entities that supply and demand goods substitutable among each other.
- A simplified supply and demand curve is graphed to illustrate this.
Ad 4. Markets (II)
- Different types of markets, such as a capital market, a market for intermediate goods, an enterprise market, a physical market, and a labor market are mentioned
Ad 5. Stakeholders (I)
- A V-shaped figure represents the value of both shareholders and stakeholders.
Ad 5. Stakeholders (II)
- A shareholder value approach determines company value from the perspective of the owners.
Ad 5. Stakeholders (III)
- Stakeholder groups are identified according to how they influence or are influenced by the business activity.
Ad 5. Stakeholders (IV)
- A table outlines corporate goal/objectives, interest groups, success factors and main challenges for stakeholders.
Example of Application: Airport
- Illustrative example of stakeholders in an airport that could be included in this part: investors, employees, and the public/population.
Group Exercise: Airport
- The task is to identify airport stakeholders and understand their interests, and determine possible conflicts between stakeholders’ interests.
Part I: The Fundamentals (repeated)
- Understanding fundamental business administration terms, localizing business administration as a science, determining the business framework, understanding models for structuring companies, and recognizing the significance of constitutive decisions in companies.
Categorization within Science
- Science can be viewed as a systematic extraction of insight for knowledge enhancement or as the result of correlated insights of a subject field.
Business Administration as Science
- Business administration categorized as a science builds on prior fields of economic and cultural studies.
Theories in Business Administration
- A list of theories in business administration includes resource dependence theory, resource orientated theory, contingency model, diffusion theory, transaction cost theory, principal-agent theory, property rights theory, decision theory, motivation theory, justice theory, attribution theory, network theory, game theory.
Typical questions in practice
- Examples of questions that might be raised in practical business settings, including business strategy success/failure, cost reduction opportunities, pricing for new products, company performance fluctuation, interdepartment communication and product success potential.
The economic and normative framework
- The framework encompasses the economic-political framework (e.g., centralized, free-market, and social market economies), along with the normative framework including guidelines of an organization, the need for a scope of action for employees, and targeting orientation as defining the organizational principles used in various economic models.
Ad 1. Centralized Economy
- An economic system where the government controls the means of production and distribution. The principles include plan fulfilment and state guarantees.
Ad 2. Free Market Economy
- An economic system where market forces determine production and distribution, guided by the principles of free markets and financial balances.
Ad 2. Social Market Economy
- An economic system emphasizing the principles of a welfare state, including competition, economic cycle policies, and social policies, structural policies and public companies.
The normative framework of a company (I)
- Guidelines given by the organization in terms of employee scope of action, and target orientation
The normative framework of a company
- Includes company vision, company mission, value system, and target system.
Ad 1. Vision (I)
- Company vision is what the company aims for in the long term, and this is usually communicated to employees to motivate them (e.g., "A computer on every desk and in every home").
Ad 1. Vision (II)
- Representative logoes from certain industries with corresponding visions.
Ad 2. Mission (I)
- A company's activities today, focused on all stakeholders
- Differentiation between customer- and product-oriented approaches.
Ad 2. Mission (II)
- Examples of company missions from various industries.
Ad 3. Values (I)
- Values supporting the vision, shaping corporate culture, and directed towards employees.
Ad 3. Values (II)
- Classification of the value system by corporate identity and principles/practices (code of conduct).
Ad 3. Values (III)
- Statements of values from companies, such as Google (e.g., "put users first").
Ad 3. Values (IV)
- Detailed discussion of Volkswagen's values focusing on responsibility and sustainability.
Ad 4. Target System
- Performance, financial, product/market, social, and environmental targets are all components of organizational targets.
Corporate Social Responsibility (CSR)
- Definition and examples of CSR practices in different organizations.
Introduction to Production & Operations
- The objective of production and operational processes is to transform inputs into outputs efficiently and effectively.
Subdivision of Industrial Production
- The process of manufacturing parts and subsequently installing them.
Airbus Inventory Challenge
- Description of the complexity of parts and production processes required to build airliners, such as the A380.
Objectives of Production
- Objectives of production are grouped in three categories: Cost Objectives (Production Costs, Construction Costs), Time Objectives (Deadline Compliance, Lead Times) Performance Objectives (Quantity, Quality).
Duties of the Production Management
- Description of the system of production and its design from operational & strategic points of view. This includes design of production system and implementation of production planning & controlling.
Ad 1. Design of the Production System (I)
- Production program, order penetration depth, process types, and organizational types are described and defined as components of the organizational production design.
Ad 1. Design of the Production System (II)
- Procurement strategies and the production depth (0% to 100%). Production depth of 0% means a company relies entirely on external procurement. 100% production depth means a company produces all parts internally.
Ad 1. Design of the Production System (III)
- Relevant factors influencing production depth, both ex ante/before the start and ex post/after the start. Example companies, such as watches (A. Lange & Söhne) and newspapers, illustrate the different production depth approaches.
Ad 1. Design of the Production System (IV)
- Discussion of factors affecting production depth, both before (ex ante) and after (ex post) the start of the production process.
Ad 1. Design of the Production System (V)
- Order Penetration Point (OPP) and the difference between Make-to-Stock and Assembly-to-Order production strategies
Ad 1. Design of the Production System (VI)
- Made-to-order (Auftragsfertigung) or customized production.
Ad 1. Design of the Production System (VII)
- Classifications of production types: individual manufacture, serial production, and mass production are detailed, along with their associated advantages and disadvantages.
Ad 1. Design of the Production System (VIII)
- Examples of products or services that exemplify the classifications of individual manufacture, serial production, and mass production.
Ad 1. Design of the Production System (IX)
- Organization types are described as spatial arrangement of equipment and the way products and equipment are moved during different stages of the production process.
Ad 1. Design of the Production System (X)
- Workshop production concept: spatial concentration of equipment for similar tasks.
Ad 1. Design of the Production System (XI)
- Group manufacturing: grouping of machines for similar job categories or processes.
Ad 1. Design of the Production System (XII)
- Linear Production: spatial arrangement of equipment to follow a sequential production flow.
Questionnaire
- A summary of the questions for a business administration study session, involving detailed descriptions, classifications, and applications of various business elements.
Marketing and its Objectives
- Subject matter of marketing: planning and implementing product-oriented activity for the goal of generating revenues.
- Marketing objectives: Gain market share, generate revenues, boost product and company image, contribution margin calculation, and other objectives.
Marketing Mix (I)
- Four P's of Marketing (Product, Price, Place, Promotion).
Different Accounting Standards
- Financial accounting principles: difference between the German HGB and US GAAP standards
- Trend towards standardization, such as IFRS standards.
Investment & Finance
- Investment involves an initial outflow of funds expecting higher inflows in the future.
- These are related to acquisition and utilization of assets.
- Finance relates to an initial inflow of funds for which future outflow is anticipated.
Categorisation of Finance
- Internal financing uses previous period profits.
- External financing involves external funds (investor equity or loan debt).
Equity vs. Debt
- Differences discussed regarding ownership, liability, participation in profit/loss, repayment, and tax implications.
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Description
Test your knowledge on the fundamental terms and concepts of business administration. This quiz covers important topics such as company frameworks, constitutive decisions, and the principles of economization. Prepare yourself to enhance your understanding of business structures and objectives.