Franchising
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Questions and Answers

Which practice in the Middle Ages involved selling the rights to collect taxes and operate markets on behalf of feudal lords?

  • Selling the rights to bottle a carbonated beverage
  • Selling the rights to sell sewing machines
  • Selling exclusive territories to distribute a product
  • Selling exclusive rights to sell beer in taverns (correct)
  • In the mid-nineteenth century, brewers in Germany set up contracts with tavern owners to exclusively sell what product?

  • Automobiles
  • Carbonated beverages (correct)
  • Sewing machines
  • Taxes
  • Who became the first American product name franchisor in 1851 by selling the rights to sell sewing machines to independent salesmen?

  • Isaac Singer (correct)
  • Brewers
  • Tavern owners
  • Feudal lords
  • Which company chose to franchise the rights to bottle its carbonated beverage in the early 1890s?

    <p>Coca-Cola</p> Signup and view all the answers

    Which industry in the 20th century began to franchise dealerships to independent businessmen?

    <p>Automobile industry</p> Signup and view all the answers

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