5 Questions
Which practice in the Middle Ages involved selling the rights to collect taxes and operate markets on behalf of feudal lords?
Selling exclusive rights to sell beer in taverns
In the mid-nineteenth century, brewers in Germany set up contracts with tavern owners to exclusively sell what product?
Carbonated beverages
Who became the first American product name franchisor in 1851 by selling the rights to sell sewing machines to independent salesmen?
Isaac Singer
Which company chose to franchise the rights to bottle its carbonated beverage in the early 1890s?
Coca-Cola
Which industry in the 20th century began to franchise dealerships to independent businessmen?
Automobile industry
Test your knowledge on the history, opportunities, business plan, and management of franchising in this FM ELEC 2 Quiz 1 Review. Explore the origins of franchising in the Middle Ages and its development in the 19th century. Prepare for questions on franchise opportunities, business planning, and effective franchise management strategies.
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