Franchising vs. Business Process Outsourcing Quiz

What is network marketing primarily used for?

To expand sales through a network of distributors

Why do manufacturers utilize network marketing in business structures requiring multi-level marketing?

To accommodate a large network of distributors and sub-distributors

What advantage does network marketing offer manufacturers?

No need to rely on advertising

What is a disadvantage of network marketing mentioned in the text?

Difficulty controlling distribution and sales Signup and view all the answers

What is the relationship between M-commerce and E-commerce?

M-commerce is a subset of E-commerce Signup and view all the answers

Who coined the term 'm-commerce' and in what year?

Kevin Duffy in 1997 Signup and view all the answers

Which of the following is NOT listed as an application of M-commerce?

Hotel Booking Signup and view all the answers

What is the main purpose of franchising in business?

To expand a business without additional costs Signup and view all the answers

What do franchisees gain by entering into a franchising agreement?

They receive training and assistance from the franchisor Signup and view all the answers

Which party in a franchise is responsible for providing goods, services, and assistance?

Franchisor Signup and view all the answers

What does a franchising agreement entail?

It is a contract that specifies applicable terms and conditions for the franchise Signup and view all the answers

What is one disadvantage for franchisors mentioned in the text?

Leaking secrets to competitors Signup and view all the answers

Which type of aggregator collects and compiles similar and important information on one website?

News Aggregators Signup and view all the answers

What is one advantage of Business Process Outsourcing (BPO) discussed in the text?

Speed Signup and view all the answers

What is the purpose of an aggregator as described in the text?

To collect and compile important information Signup and view all the answers