12 Questions
Which metric measures the total revenue a company expects to earn from a customer throughout their entire relationship?
Customer Lifetime Value (CLV)
Which metric represents the revenue generated per user or unit?
Average Revenue Per User (ARPU)
Which formula calculates the Gross Margin Per Unit?
Gross Margin Per Unit = Revenue Per Unit - Cost Per Unit
Which tool or technique can be used to gain clear insight into the profitability and sustainability of a business model?
Financial Modeling
What is one benefit of using customer segmentation analysis?
Improved understanding of customer behavior and value
Which tool or technique can be used to gain clear insight into the profitability and sustainability of a business model?
Financial Modeling
Which aspect does financial modeling help businesses gain insight into?
Profitability and financial sustainability
What is one benefit of using customer segmentation analysis?
Improved understanding of customer behavior and value
Which metric represents the revenue generated per user or unit?
Average Revenue Per User
Which metric measures the cost associated with acquiring a new customer?
Customer Acquisition Cost (CAC)
What is the formula to calculate the Customer Lifetime Value (CLV)?
CLV = (ARPU * Gross Margin) / Churn Rate
Which team's collaboration is important to derive, analyze, and act upon unit economics?
Finance team
Test your knowledge on key metrics for assessing the financial viability of a company, including Customer Lifetime Value (CLV), Customer Acquisition Cost (CAC), and Average Revenue Per User (ARPU).
Make Your Own Quizzes and Flashcards
Convert your notes into interactive study material.
Get started for free
