Feminization of Gyms

<p>It fosters gendered interactions and identities among customers</p> Signup and view all the answers

<p>The feminization of historically masculine gyms</p> Signup and view all the answers

<p>The authors define the gym as a masculine institution by stating that popular conceptions of the gym continue to view it as such. This can be seen in the language used to describe the gym, such as &quot;masculine institution.&quot; Additionally, the authors mention that despite both men and women working out in contemporary gyms, the perception of the gym as masculine persists.</p> Signup and view all the answers

<p>The authors have examined the physical setting and equipment, the established procedures for customers' use of machines, and the interactional styles of employees as components of the women-only gym's organizational processes.</p> Signup and view all the answers

<p>The organization's use of technology and labor mobilizes customers' participation in a feminized organizational culture by promoting nonjudgmental and noncompetitive sociability. This suggests that the use of technology and labor in the women-only gym creates an environment that fosters gendered interactions and identities among customers.</p> Signup and view all the answers

<p>The organizational context creates a context that fosters gendered interactions and identities among customers by providing a framework for how customers should behave within the women-only gym. This suggests that the organizational context influences the behavior and identity formation of the gym's customers.</p> Signup and view all the answers

<p>The research report suggests that gendered behavior is encouraged in the women-only gym through the organization's use of technology, labor, and organizational processes. These factors create a context that promotes nonjudgmental and noncompetitive sociability, which in turn fosters gendered interactions and identities among customers.</p> Signup and view all the answers