Features of Marketing Cloud Connect: Data Synchronization and Audience Segmentation
5 Questions
0 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

How can customers manage their attributes and subscription preferences in Marketing Cloud?

  • By updating the Sales Cloud directly
  • Through the Profile Center (correct)
  • By contacting Salesforce support
  • By clicking on email links

    • What feature in Sales/Service Cloud supports subscribing and resubscribing customers?

  • Marketing Cloud Connect tool
  • AMPscript Functions
  • Marketing Cloud Resubscribe button (correct)
  • Marketing Cloud Unsubscribe button

    • What does Marketing Cloud Connect enable regarding Salesforce data updates?

  • Tracking engagement history in Sales/Service Cloud
  • Retrieving, creating, and updating object records in real-time (correct)
  • Managing customer preferences in Marketing Cloud
  • Sending emails from Salesforce

    • Where can individual email results (IER) be tracked for Marketing Cloud engagements?

    <p>Contact/Lead object in Sales/Service Cloud</p> Signup and view all the answers

    In which cloud platform can custom fields be created and mapped to Marketing Cloud attributes?

    <p>Sales or Service Cloud</p> Signup and view all the answers

    More Like This

    Use Quizgecko on...
    Browser
    Open
    Browser
    Browser