Fashion Photography History

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Questions and Answers

Martin Munkácsi is recognized as the first fashion photographer to take photos on location. Which factor most enabled him to do this?

  • His exclusive contract with Vogue.
  • The increased portability of handheld cameras. (correct)
  • A shift in cultural preference towards more spontaneous photography.
  • The availability of assistants to transport heavy equipment.

Richard Avedon significantly impacted fashion photography. Which of these best describes his contribution?

  • Being the first photographer invited to the Met Gala.
  • Elevating celebrities through portraiture in advertising. (correct)
  • Pioneering the use of the 6 x 6 camera format.
  • Popularizing the inclusion of animals in studio settings.

Irving Penn maintained a preference for studio photography. Which rationale accurately reflects this choice?

  • He preferred having more casual conversations with his models.
  • He sought to simplify lighting arrangements.
  • He found the studio environment more comfortable.
  • He aimed to enhance the quality of fashion photography through controlled settings. (correct)

William Klein is noted for bringing which element into fashion photography?

<p>The integration of urban life into fashion shoots. (A)</p> Signup and view all the answers

Which individual served as Richard Avedon's primary assistant?

<p>Steven Meisel (C)</p> Signup and view all the answers

What was the primary inspiration behind Helmut Newton's YSL 1970 campaign?

<p>The controversial theme of prostitution. (B)</p> Signup and view all the answers

For which brand of shoes did Guy Bourdin produce his avant-garde photographs?

<p>Charles Jourdan (D)</p> Signup and view all the answers

In Vogue's documentary, “In the Editor's Eye,” which personality did Jade Hobson primarily style?

<p>Naomi Campbell (A)</p> Signup and view all the answers

Glen Luchford draws inspiration for his Prada campaigns from various sources. Which option reflects these influences?

<p>The British punk scene (D)</p> Signup and view all the answers

Corinne Day is credited with popularizing a specific fashion aesthetic. Which of the following trends is associated with her work?

<p>Heroin-Chic (A)</p> Signup and view all the answers

Flashcards

Martin Munkácsi's Innovation

First fashion photographer to shoot on location, enabled by handheld cameras and assistants.

Corinne Day's Fashion Trend

The trend of Corinne Day focused on raw, unfiltered aesthetics, challenging conventional beauty standards.

Tonne Goodman's styling

He was known for incorporating sports-oriented and minimalist

Jade Hobson's Styling

Jade Hobson focused on styling Naomi Campbell.

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Phyllis Posnick collaborated with:

In the documentary “In the Editor's Eye,” Phyllis Posnick explains the work she did with photographer Irving Penn

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Carlyne Cerf de Dudzeele's styling

Combination of cheap and expensive garments, reflecting a blend of high and low fashion elements.

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Grace Coddington's styling

Grace Coddington approach is feminine and fairytale-like

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Glen Luchford's Inspiration

In his campaigns for Prada, Glen Luchford takes inspiration from the British punk scene

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Study Notes

  • Martin Munkácsi was the first fashion photographer to take fashion photos on location.
  • This was due to his work with Vogue, the advent of handheld cameras, the spirit of the time, and the availability of assistants to carry equipment.
  • Richard Avedon was the first photographer to use the 6 x 6 camera, portray celebrities in advertising, introduce animals in the studio, and be invited to the Met Gala.
  • Irving Penn preferred to stay in the studio because he liked the coziness, wanted to elevate fashion photography, have intimate conversations with models, and control lighting.
  • William Klein was the first photographer to use the Leica in-studio, introduce urban life to sets, photograph models with color film, and make sports documentaries.
  • While the text lists other names Steven Meisel was Richard Avedon's main assistant.
  • Helmut Newton's YSL 1970 campaign drew inspiration from his muse Sylvia Gobbel, the beauty of the feminine body, prostitution, and the moon.
  • Guy Bourdin made photographs for shoe brands like Elsa Schiaparelli, Charles Jourdan, Christian Dior, and Balenciaga.
  • In Vogue's documentary "In the Editor's Eye," Jade Hobson styled Lee Miller and Naomi Campbell.
  • Glen Luchford's Prada campaigns are inspired by the British punk scene, nightlife, genre cinema, and Leni Riefenstahl.
  • Bruce Weber's main inspiration comes from Enrico Del Debbio's sculptural work, Richard Prince's, Bruce Nauman's, and Cindy Sherman's photographic works.
  • Corinne Day popularized the fashion trends Porn Chic, Glam Trash, Chic Punk, and Heroin-Chic.
  • The focus in an ad for a collection is the Models, the Logo, the Atmosphere, and the Collection itself.
  • Tonne Goodman's approach to styling is sports-oriented and minimalist, chic, hip-hop, and preppy.
  • Kate Moss's celebrity status was manufactured by Mario Sorrenti, Mert and Marcus, Mario Testino, and Jürgen Teller.
  • Grace Coddington's approach to styling includes glam, feminine and fairytale-like, minimal, and rock elements.
  • Terry Richardson's campaign for Sisley had a theme of "Coloured Furs".
  • Other themes included gender fluidity, zoophilia, and sexual violence.
  • Steven Meisel is primarily known for his work with The Pirelli Calendar, Show Studio, Vogue, and Purple Fashion Magazine.
  • Steven Meisel's Opium YSL campaign photograph was banned in the UK and the US because the model looked like she's dead, was drinking alcohol, was too skinny and was too young.
  • Carlyne Cerf de Dudzeele likes to mix cheap and expensive garments, evening wear and haute couture, grunge and glam, and new romantic and trash in her styling.
  • In Vogue's documentary "In the Editor's Eye," Phyllis Posnick explains the work she did with photographers Irving Penn, Corinne Day, Terry Richardson, and Steven Klein.

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