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Questions and Answers
What is the purpose of installing Facebook Pixel on your website?
What is the purpose of installing Facebook Pixel on your website?
- To analyze the return on ad spend data
- To create engaging content for your ads
- To measure the effectiveness of your ads (correct)
- To choose the best ad type for your campaign
What is a benchmark for a solid 'Interest' stage in the AIDA framework when analyzing ads?
What is a benchmark for a solid 'Interest' stage in the AIDA framework when analyzing ads?
- 10 second views or more
- 5% outbound click-through rate
- 20% engagement rate
- Three seconds or more average watch time (correct)
What should you focus on improving if you have a low hook rate in your ads?
What should you focus on improving if you have a low hook rate in your ads?
- The ad variation
- Content after the hook (correct)
- Target audience demographics
- Call to action
Which ad type should you choose based on what you want your ad to achieve?
Which ad type should you choose based on what you want your ad to achieve?
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In the AIDA framework, what does 'Attention' measure in analyzing advertisements?
In the AIDA framework, what does 'Attention' measure in analyzing advertisements?
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What does the return on ad spend help measure in advertising campaigns?
What does the return on ad spend help measure in advertising campaigns?
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What should you do if your average watch time is the issue with your ads?
What should you do if your average watch time is the issue with your ads?
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What is a benchmark for a solid 'Desire' stage in the AIDA framework when analyzing ads?
What is a benchmark for a solid 'Desire' stage in the AIDA framework when analyzing ads?
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'Regularly tweak your content, targeting, and budget based on results.' What does this statement emphasize in advertising campaigns?
'Regularly tweak your content, targeting, and budget based on results.' What does this statement emphasize in advertising campaigns?
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