Export Marketing Management Quiz
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Questions and Answers

Export marketing includes activities like research, product design, branding, packaging, pricing, and promotion.

True

Export marketing focuses on the utilization of surplus production within a country.

False

Countries use trade barriers like tariffs and subsidies to encourage imports from foreign competitors.

False

Trade barriers are sometimes imposed to protect infant industries against established foreign competitors.

<p>True</p> Signup and view all the answers

Industrialization involves transforming the focus of an economy from manufacturing to agriculture.

<p>False</p> Signup and view all the answers

Export marketing primarily aims at conservation of natural resources in the exporting country.

<p>False</p> Signup and view all the answers

International Marketing involves exchange between a company and local customers.

<p>False</p> Signup and view all the answers

Market Analysis in International Business Expansion focuses only on macro levels.

<p>False</p> Signup and view all the answers

Differentiating Market Strata in business expansion includes assessing language barriers.

<p>True</p> Signup and view all the answers

Attractiveness and Market Accessibility are the only factors considered in assessing market viability.

<p>False</p> Signup and view all the answers

Establishing distribution partnerships is considered a low-cost investment in business localization.

<p>True</p> Signup and view all the answers

International Marketing strategies are the same for all countries without any differentiation.

<p>False</p> Signup and view all the answers

Export marketing involves importing goods to other countries.

<p>False</p> Signup and view all the answers

The uncontrollable forces in the macroenvironment for international business include politics, culture, and geography.

<p>False</p> Signup and view all the answers

Reasonably-priced products are not important for ensuring success in international marketing.

<p>False</p> Signup and view all the answers

A person's self-reference criterion (SRC) involves conscious adaptation to different cultural values and beliefs.

<p>False</p> Signup and view all the answers

'Filipino VS American observation of Time - Flexible VS Valuable and Limited resources' highlights differences in cultural perceptions between the two nationalities.

<p>True</p> Signup and view all the answers

The 7P's of Marketing include Product, Pride, Place, Promotion, Process, People, and Public Relations.

<p>False</p> Signup and view all the answers

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