33 Questions
What are the distinct roles of traditional media mentioned in the text?
Inform, educate, and influence opinion
Which statement best describes the impact of traditional media?
It connects individuals and reaches wide audiences with influential messages.
What is one way in which new media is changing the participation habits of audiences?
By challenging the distinctive features of traditional media
When did radio broadcasting services start in Malaysia?
In the thirties
What is one role of mass media mentioned in the text?
To connect individuals and reach wide audiences with influential messages
When were radio and television grouped under the Ministry of Information?
In 1969
What is one distinctive feature of traditional media that has been challenged by new media?
Informing, educating, and influencing opinion
What did people do in the early days around the radio set in the evening?
Listen to popular network programs
What was the impact of television in people's daily lives?
It set the routine of life within homes
What does mass media enable people to do?
Participate in events and interact with communities over long distance
What technology or resources were available during the pre-Industrial Age?
Cave paintings, papyrus, printing press using wood blocks, and codex in the Mayan region
Which age harnessed the power of electricity that led to electrical telegraphy and early large-scale computers?
Electronic Age
What is one of the advancements in the Digital Age mentioned in the text?
Wearable technology
Which age saw the invention of televisions and transistor radios?
Electronic Age
What was a significant development in the Industrial Age according to the text?
Punchcards
What did people discover during the Pre-Industrial Age according to the text?
Cave paintings and developed paper from plants
Which technology was not available during the Electronic Age based on the text?
Printing press (mass production)
What type of media paved the way for faster communication and the creation of social networks in the Digital Age according to the text?
Voice and image media
What is one key factor that the relationship between government media and new media should be based on?
Mutual respect and equality
What is a feature of online broadcasting that differentiates it from traditional broadcasting?
Availability wherever internet coverage is available
What did pay television introduce that altered the traditional broadcasting model?
Introduction of narrowcasting to paying customers
What is the potential of online radio and television, as mentioned in the text?
Viable alternatives to on-air broadcasting
What is the purpose of having a prominently displayed language selector on ministerial websites?
To cater to a multi-lingual society's needs
What is a distinguishing feature of government media's collaboration with new media according to the text?
"Widgets" for bloggers and Twitter feeds for critical issues
What is the primary reason media sites are turning to brand awareness?
To promote an image of credibility and trust
What should every government agency do regarding online communication, according to the text?
Share information across ministries and offer cohesive responses
What fundamental changes are highlighted in the text regarding the needs of citizens in the media environment?
The need for governments to communicate clearly and consistently on a timely basis
What is a measurable indicator mentioned in the text that could be used to gauge effectiveness of online communication?
Website visits and blog coverage – increasing or decreasing volume
What is one thing that broad internet platforms with 24/7 exposure are creating, according to the text?
Citi
What is one impact of the changing media environment in Malaysia?
Prominent news outlets are operating their own portals in competition with the local press
What is one role of every ministry mentioned in the text regarding effective online interaction?
Having Facebook pages, Twitter feeds, and YouTube channels for effective interaction
What does the text suggest every government agency should consider regarding interactive content on portals?
Whether the content could be used in video, shared in photos, or adapted into a widget
When should governments share their successes according to the text?
to enhance their relationship with the people.
Explore the evolution of media from traditional to new media and its impact on societal values and norms. Understand the technological advancements during different ages and their influence on media.
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