34 Questions
What is the primary purpose of private industrial networks?
To share product design and development with suppliers and partners
What is the main characteristic of net marketplaces?
They connect many buyers and sellers
What drove prices down in exchanges, but did not offer long-term relationships or services?
Competitive bidding
What is the most important factor in driving the technology and design of an e-commerce site?
Customers' demands
What is the current trend in m-commerce revenue?
It is steadily growing
What is essential for assembling a team to make decisions about an e-commerce site?
Having a team with diverse skills
What is the main effect of personalization/customization technology in e-commerce?
Sending personalized messages and customized products
What is the primary advantage of digital goods in e-commerce?
Near-zero marginal cost
Which type of e-commerce involves online transactions between individuals?
Consumer-to-consumer (C2C)
What is the primary goal of long tail marketing in e-commerce?
Targeting a large audience inexpensively
What is the purpose of electronic data interchange (EDI) in business-to-business e-commerce?
Computer-to-computer exchange of standard transactions
What is the main benefit of social networking in e-commerce?
Facilitating user content creation
What is the primary goal of implementing an Enterprise System?
To increase firm-wide information to support decision making
What is the term for the network of organizations and processes for procuring raw materials, transforming them into products, and distributing the products?
Supply Chain
What is the term for the phenomenon where information about product demand gets distorted as it passes from one entity to the next across the supply chain?
Bullwhip effect
What is the primary function of Supply Chain Planning systems?
To model existing supply chains and optimize sourcing and manufacturing plans
What is the term for the strategy of maintaining a buffer stock to compensate for lack of flexibility in the supply chain?
Safety stock
What is the term for the process of capturing and integrating customer data from all over the organization and consolidating and analyzing customer data?
Customer Relationship Management
What is the primary benefit of implementing a Supply Chain Management system?
All of the above
What is the term for the model where customer orders trigger events in the supply chain?
Pull-based model
What is the term for the type of supply chain where information and materials flow sequentially from company to company?
Sequential supply chain
What is the primary function of Customer Relationship Management (CRM) systems?
To capture and integrate customer data from all over the organization
What is a primary function of private industrial networks?
To share product design and development with suppliers
What is a characteristic of net marketplaces?
Generate revenue from transaction fees and other services
What is a consequence of increased price transparency in online marketplaces?
Merchants are able to engage in price discrimination
What was a major issue with exchanges that proliferated during the early years of e-commerce?
They drove prices down without offering long-term relationships or services
What type of marketplaces connect thousands of suppliers and buyers for spot purchasing?
Exchanges
What is a key difference between private industrial networks and net marketplaces?
Private industrial networks are owned by buyers, while net marketplaces are owned by independent intermediaries
What type of systems enable increasing meeting size and increasing productivity?
Group Decision Support Systems (GDSS)
What is the primary objective of rationalization of procedures?
To streamline standard operating procedures
What is the purpose of business process redesign?
To analyze, simplify, and redesign business processes
What is the primary benefit of automation?
Increases efficiency
What is the purpose of total quality management (TQM) and six sigma?
To make continuous quality improvements
What is the purpose of drill-down capabilities?
To enable data analysis
Test your knowledge of Enterprise Resource Planning (ERP) and Supply Chain Management (SCM) systems. Learn how ERP systems increase operational efficiency and provide firm-wide information to support decision making, while SCM systems manage networks of organizations involved in supply chains.
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