Entrepreneurship: Creativity, Innovation, and Brain Function

Play an AI-generated podcast conversation about this lesson

What is the definition of creativity?

The ability to apply creative solutions to problems or opportunities

The ability to develop new ideas and discover new ways of looking at problems (correct)

The ability to start a new business venture

The ability to enhance or enrich people’s lives

Which term refers to the ability to apply creative solutions to problems or opportunities?

The challenge of entrepreneurship

Entrepreneurship

Innovation (correct)

Intellectual property

What is the role of the two hemispheres of the human brain in creativity?

They play a significant role in creativity (correct)

They limit individual creativity

They have no role in creativity

They are responsible for protecting intellectual property

Which of the following is NOT one of the learning objectives related to creativity, innovation, and entrepreneurship?

Describing the protection of intellectual property through patents, trademarks, and copyrights Signup and view all the answers

What does innovation involve?

Applying creative solutions to problems or opportunities Signup and view all the answers

What does entrepreneurship involve?

The ability to start a new business venture Signup and view all the answers

What is entrepreneurship?

A disciplined, systematic process of applying creativity and innovation to the needs and opportunities in the marketplace Signup and view all the answers

Why is failure considered part of the creative process?

Most ideas and innovations fail, making it an integral part of the creative process Signup and view all the answers

What is essential to building a competitive advantage?

Creativity Signup and view all the answers

Which type of thinking involves creating a multitude of original, diverse ideas?

Right-brained thinking Signup and view all the answers

What is a barrier to creativity according to the text?

Searching for the one ‘right’ answer Signup and view all the answers

What do right-brained creative thinkers challenge?

Custom, routine, and tradition Signup and view all the answers

What does entrepreneurship require in terms of thinking?

Both left- and right-brained thinking Signup and view all the answers

What do left-brained thinkers count on?

Convergent reasoning Signup and view all the answers

What does creativity help us to overcome?

Paradigms and conventional thinking Signup and view all the answers

What do right-brained creative thinkers understand about failure?

It is a natural part of the creative process Signup and view all the answers

Entrepreneurship: Creativity, Innovation, and Brain Function

Podcast Beta

Questions and Answers