Entrepreneurship: Business Types & Ideas

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Questions and Answers

Which of the following best describes a 'good' in a business context?

  • A financial investment in the stock market.
  • The overall reputation of a company.
  • An item that people pay for and use. (correct)
  • An intangible activity performed for a fee.

Which activity is typically classified as providing a service?

  • Selling clothes in a retail store.
  • Delivering goods. (correct)
  • Manufacturing furniture.
  • Growing agricultural products.

A business that produces customized furniture would be classified under which type of business?

  • Wholesaling
  • Service Provision
  • Retailing
  • Manufacturing (correct)

Which of the following business types focuses on selling goods to other businesses rather than directly to consumers?

<p>Wholesaling (B)</p> Signup and view all the answers

What is the primary focus of a retail business?

<p>Selling goods directly to consumers. (B)</p> Signup and view all the answers

If someone starts a business offering school bus services, under which category does this fall?

<p>Service Provision (C)</p> Signup and view all the answers

Which field of business would a vegetable farm fall under?

<p>Agriculture (D)</p> Signup and view all the answers

A cement distributor is MOST accurately classified under which type of business?

<p>Wholesaling (B)</p> Signup and view all the answers

Which of the following is an example of a 'tie-based source' for opportunity recognition?

<p>Social networks. (A)</p> Signup and view all the answers

Which of these is considered a 'non-tie-based source' of opportunities?

<p>Formal search methods (C)</p> Signup and view all the answers

According to the material, what is the role of 'SCAMPER' in business innovation?

<p>A creativity-enhancing tool for improving products and services. (A)</p> Signup and view all the answers

In the SCAMPER technique, what does the 'Substitute' step involve?

<p>Replacing a part of the process with something else. (C)</p> Signup and view all the answers

Which SCAMPER technique involves joining elements or ideas together?

<p>Combine (B)</p> Signup and view all the answers

What is the focus of the 'Adapt' step in the SCAMPER technique?

<p>Modifying something to better suit a new purpose. (C)</p> Signup and view all the answers

Which SCAMPER technique is MOST focused on reducing waste and complexity?

<p>Eliminate (B)</p> Signup and view all the answers

In the context of SCAMPER, what does 'Reverse' primarily aim to achieve?

<p>To invert typical processes or approaches. (D)</p> Signup and view all the answers

Which cognitive attribute is LEAST directly associated with opportunity recognition, according to the presented characteristics of entrepreneurs?

<p>끈기 (Ggeun-gi - Korean for perseverance) (A)</p> Signup and view all the answers

An entrepreneur decides to start a business based solely on a 'Gut Feeling', disregarding market research or advice from others. Which entrepreneurial characteristic is MOST likely underdeveloped in this scenario?

<p>Alertness (C)</p> Signup and view all the answers

Imagine a company that initially sold only within its own country but successfully expanded its operations internationally. This expansion primarily leverages which type of knowledge, according to the 'Characteristics of Entrepreneurs'?

<p>Internationalization knowledge (B)</p> Signup and view all the answers

An entrepreneur identifies a new market need by combining their existing knowledge of consumer behavior with emerging technological trends. This scenario BEST exemplifies the synergistic application of:

<p>Alertness and prior knowledge. (A)</p> Signup and view all the answers

Flashcards

What is a good?

An item that people pay for and use, either made by yourself or bought for resale.

What is a service?

An action or activity performed for someone, who then pays for it.

Manufacturing

Creates products, often using raw materials or components.

Wholesaling

Buying goods in bulk and selling them to retailers.

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Retailing

Selling goods directly to consumers for their personal use.

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Service Provision

Offering a skill or expertise to clients for a fee.

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What is SCAMPER?

Creativity-enhancing tool for improving existing products or processes.

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SCAMPER: Substitute

Replace a part, material, or process with something else.

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SCAMPER: Combine

Join elements, ideas, or functions together in new ways.

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SCAMPER: Adapt

Modify something to better suit a new purpose or context.

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SCAMPER: Modify

Enlarge, reduce, or alter attributes to create an effect.

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SCAMPER: Put to another use

Use the item or process for another purpose.

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SCAMPER: Eliminate

Remove elements, simplify, or pare down to essentials.

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SCAMPER: Reverse

Flip the script, re-order priorities, invert cause and effect.

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Study Notes

  • Entrepreneurship and Innovation are the topics covered

What is a Business?

  • A business involves goods and/or services
  • There are different types of businesses and fields of businesses

Goods

  • Goods are items that people pay for and use
  • Goods can be things made or bought for resale
  • Tools, baked goods, clothes, and retail items are examples

Services

  • Services are actions performed for people in exchange for payment
  • Delivering goods, banking, and babysitting are examples of services

Types of Businesses

  • Manufacturing: Making products
  • Wholesaling: Selling goods in bulk to retailers
  • Retailing: Selling goods directly to consumers
  • Service Provision: Offering services to customers

Fields of Businesses

  • Agriculture, construction, transportation, clothes
  • Within these fields, types of businesses include manufacturing, wholesaling, providing service, and retailing

Where Do Business Ideas Come From?

  • Business ideas come from possible business fields and types
  • They originate in interests, experience, business networks and preferences

Characteristics of Entrepreneurs

  • Entrepreneurs possess prior knowledge, alertness, and activeness
  • Prior knowledge includes experience, industry, internationalization, and market-specific knowledge, along with vision
  • Alertness includes high intelligence, creativity, and optimism
  • Activeness includes personal contacts and public information

Opportunity Recognition

  • Sources of opportunities are categorized into tie-based and non-tie-based sources
  • Tie-based sources include social and business networks
  • Non-tie based sources include formal search, fair-based, and advertising-based methods, plus serendipity

SCAMPER Technique

  • SCAMPER is a creativity-enhancing tool to help people think outside the box
  • SCAMPER helps to develop creative ideas to improve existing products, services, or processes
  • It can be a starting point for future development or fixing issues with existing items
  • SCAMPER, along with brainstorming, generates next-level creative possibilities

SCAMPER Acronym

  • Substitute: Replace a part, material, or process with something else
  • Combine: Join elements, ideas, or functions together in new ways
  • Adapt: Modify something to better suit a new purpose, person, or context
  • Modify: Enlarge, reduce, change the shape, or alter attributes
  • Put to another use: Rather than changing the thing itself, consider changing the context in which it exists
  • Eliminate: Remove elements, simplify, or pare down to essentials
  • Reverse: Flip the script, re-order priorities, invert cause and effect, and turn it all upside-down

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