Entrepreneurial Idea Generation by Vesper (1996)

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Questions and Answers

What is the main concern highlighted by Peter Drucker in the text?

  • Twisting facts to suit theories
  • Capital mistake in theorizing without data
  • Asking the wrong question (correct)
  • Providing wrong answers

According to Arthur Conan Doyle, what is a capital mistake?

  • Theorizing before having data (correct)
  • Not exchanging goods
  • Twisting facts to suit theories
  • Focusing on financial transactions

What does entrepreneurship involve according to the text?

  • Focusing solely on financial transactions
  • Ignoring relationships and alliances
  • Exchanging goods for services
  • Specializing in goods production (correct)

What is highlighted as the focus of entrepreneurial activities?

<p>Building relationships and alliances (D)</p> Signup and view all the answers

How does Arthur Conan Doyle warn against twisting facts?

<p>By emphasizing the importance of data (A)</p> Signup and view all the answers

What are the three spaces in Design Thinking?

<p>Inspiration, Ideation, Implementation (D)</p> Signup and view all the answers

What is a key characteristic of a Bazaar-type economy?

<p>Strong influence of relationships and networks (C)</p> Signup and view all the answers

What is the primary motivation for the Ideation space in Design Thinking?

<p>Finding creative solutions (B)</p> Signup and view all the answers

What distinguishes a Bazaar economy from other types?

<p>Personalized products and services (B)</p> Signup and view all the answers

Why does it make sense to efficiently manage the idea generation stage in new product development?

<p>To minimize investment in funds and time (A)</p> Signup and view all the answers

What sets Design Thinking apart from traditional problem-solving approaches?

<p>Emphasis on intuition and emotional meaning (A)</p> Signup and view all the answers

What is one of the key characteristics that entrepreneurs possess according to the text?

<p>Spotting opportunities to transform the commonplace into unique (A)</p> Signup and view all the answers

According to Charles H. Duell, what is his expectation for the present century?

<p>Significant advancements in invention compared to the past (D)</p> Signup and view all the answers

In which direction should thinking evolve according to the text for solving significant problems?

<p>At a higher level of complexity than when the problems emerged (B)</p> Signup and view all the answers

What are some factors mentioned in the text that can lead to catching everyone unawares?

<p>External demographic changes (A)</p> Signup and view all the answers

How does the text describe the ability of entrepreneurs to see opportunities?

<p>Seeing the extraordinary in the ordinary (C)</p> Signup and view all the answers

What is highlighted in the text as distinct about entrepreneurs' ways of putting resources together?

<p>Innovatively combining resources in new ways (C)</p> Signup and view all the answers

What is a characteristic of a Salesman Entrepreneur according to the text?

<p>They possess leadership qualities and commitment. (C)</p> Signup and view all the answers

What distinguishes a Technology Entrepreneur from a Salesman Entrepreneur based on the text?

<p>Technology Entrepreneurs spend most of their time marketing products/services. (B)</p> Signup and view all the answers

What sets Salesman Entrepreneurs apart in terms of their approach to sales, as per the text?

<p>They use a soft approach towards sales. (C)</p> Signup and view all the answers

Which entrepreneur type is more likely to spend significant time connecting with people according to the text?

<p>Salesman Entrepreneur (D)</p> Signup and view all the answers

What is a key aspect of Technology Entrepreneurs as highlighted in the text?

<p>They excel in developing innovative processes. (C)</p> Signup and view all the answers

Which type of entrepreneur is more likely to delegate business management responsibilities, based on the text?

<p>Salesman Entrepreneur (C)</p> Signup and view all the answers

According to Vesper (1996), entrepreneurs can find ideas through which of the following?

<p>Prior job (C)</p> Signup and view all the answers

What type of questions might prompt venture ideas by placing one's mind into a mode where the subconscious will work according to Vesper (1996)?

<p>Search questions (B)</p> Signup and view all the answers

Which blocks to departure were mentioned by Vesper that could hinder idea generation?

<p>Perceptual, Emotional, Environmental (B)</p> Signup and view all the answers

What did Vesper suggest as tactics for departure to help generate ideas and overcome obstacles?

<p>Trying different ways of looking at venture opportunities (D)</p> Signup and view all the answers

According to Vesper, what should entrepreneurs do when facing obstacles?

<p>Not be discouraged by others' negative views (B)</p> Signup and view all the answers

What is Design Thinking according to Tim Brown (IDEO, 2015)?

<p>A human-centered approach integrating people's needs, technology, and business requirements (A)</p> Signup and view all the answers

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