Entrepreneurial Idea Assessment

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Questions and Answers

Which component of FA focuses on the dynamics and characteristics of the industry and market?

  • Industry and Market FA (correct)
  • Product or Service FA
  • Entrepreneur FA
  • Financial FA

In FA, which component evaluates the viability and performance of a product or service?

  • Industry and Market FA
  • Product or Service FA (correct)
  • Entrepreneur FA
  • Financial FA

Identifying an entrepreneur's qualities and skills is essential to which FA component?

  • Product or Service FA
  • Entrepreneur FA (correct)
  • Financial FA
  • Industry and Market FA

Which FA component deals primarily with assessing the financial health of a business?

<p>Financial FA (B)</p> Signup and view all the answers

All of the following are components of FA except for which one?

<p>Financial Analysis (B)</p> Signup and view all the answers

What is the primary benefit of the idea assessment process for an entrepreneur?

<p>It allows for a thorough evaluation of viable options. (D)</p> Signup and view all the answers

Which of the following best describes the role of the idea assessment process?

<p>To facilitate a deep dive into multiple ideas for identification of potential. (B)</p> Signup and view all the answers

What aspect of entrepreneurship is primarily enhanced by the idea assessment process?

<p>Clarity in evaluating multiple ideas. (A)</p> Signup and view all the answers

Why is it important for entrepreneurs to identify the solution with the most potential?

<p>To focus resources on the most promising options. (D)</p> Signup and view all the answers

What is a characteristic of an effective idea assessment process?

<p>Ability to evaluate ideas against a clear potential metric. (A)</p> Signup and view all the answers

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Study Notes

Idea Assessment Process

  • Enables entrepreneurs to efficiently evaluate multiple ideas to discover the most promising solution.

Components of Feasibility Analysis (FA)

  • Comprises four key components:
    • Industry and market feasibility
    • Product or service feasibility
    • Financial feasibility
    • Entrepreneur feasibility

Sociocultural Factors

  • Social and cultural changes can prompt major shifts, leading to new industries and transformations of existing ones.
  • Example from the 1970s and 1980s:
    • Increased participation of women in the workforce significantly expanded the labor market.
    • This shift resulted in:
      • Growth of the daycare industry to support working parents.
      • Development of women's business attire to cater to the rising female workforce.
      • Evolution of the restaurant industry accommodating diverse consumer preferences.
      • Expansion of the auto industry, driven by improved purchasing power of women.

Market Attractiveness

  • Industry attractiveness is enhanced when:
    • High switching costs for customers to competitors’ products exist.
    • The number of potential buyers is substantial.

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