Empathy and Communication Strategies

Introduction to EVVCC

• EVVCC stands for Empathy, Communication, Context, Vision, and Values.
• Emphasizes the importance of user-centric design strategies.

AirBnb and News Deeply Case Study

• Highlights the necessity of revealing biases in design processes.
• Establishes three guiding principles for creating better user experiences.

Key Principles

• Balance Bias:
  • Acknowledge confirmation bias; be aware of personal perspectives that may skew understanding.
• Consider the Opposite:
  • Challenge and try to disprove one's beliefs to combat cognitive dissonance.
• Embrace a Growth Mindset:
  • Stay open to learning and evolving; recognize and address both fixed and growth mindsets in audiences.

Fostering Inclusive Design

• Focus on accessibility by catering to diverse needs, including those with dyslexia, deafness, and autism.
• Implement inclusive design elements that allow for choice, consistency, and added value.

Designing Accessible Content

• Use features like a "Skip to Content" button to improve navigation.
• Write in short, clear sentences to enhance readability.
• Utilize text formatting (italics, bold, strikethrough, underline) for emphasis and clarity.
• Allow sufficient time for users to read and engage with content.

Conclusion

• Encourage curiosity by asking questions to enhance understanding.
• Advocate for flexible design approaches that accommodate varying user needs.

Data Influence

• Data significantly shapes personal and societal identity.
• Apathy is linked to self-discomfort, suggesting emotional responses to data consumption.

Information Politics

• The management and control of information are politicized, affecting public discourse and transparency.
• Reliance on data has become a critical aspect of decision-making in various fields.

Historical Context of Data

• Data use predates the Information Age, illustrated by examples such as birth certificates which serve as historical records.

Reformatting of Data

• Innovations in data presentation are leading to new methods of expressing information for better understanding and engagement.

Big Tech's Role

• Dominance of large technology companies influences how data is collected, processed, and interpreted in society.

Explore the essential components of empathy, communication, and context in effective design strategies. This quiz focuses on case studies, including AirBnb and News Deeply, and introduces principles to reveal and balance biases. Develop a growth mindset for continuous improvement.