Digital Marketing ROI Quiz
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Questions and Answers

What is a key advantage of digital marketing over traditional marketing?

  • Higher brand recognition
  • More personalized customer interactions
  • Lower cost and better ROI (correct)
  • Greater customer loyalty

    • What is the most effective form of marketing according to the text?

  • Print media
  • Digital word of mouth (correct)
  • Billboard marketing
  • Television advertising

    • What is a disadvantage of digital marketing mentioned in the text?

  • Long-term impact
  • Consistent customer engagement
  • Technology dependency (correct)
  • Stagnant marketing strategies

    • What does hospitality marketing primarily focus on?

    <p>Customer needs and satisfaction</p> Signup and view all the answers

    Which industry sectors are covered under hospitality marketing according to the text?

    <p>Accommodations, food and drink, tourism and travel</p> Signup and view all the answers

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