Digital Marketing Chapter 8 Quiz

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Questions and Answers

What are the two types of marketing communications found in digital marketing?

Pull Media and Inbound Marketing

Push Media and Inbound Marketing (correct)

Push Media and Pull Media

Social Media and Traditional Marketing

What are the four ways that digital media was differentiated from traditional media, as mentioned by the text?

Digital Presence, Website Design, Content Marketing, Advertising Styles.

Social Media Marketing, Search Engine Optimization, Website Design, Content Creation.

Communication Style, Social Presence, Control of the Contact, Control of the Content (correct)

Advertising Standards, Website Analytics, Content Management, Social Media Platforms.

What is the difference between "one-to-many" and "one-to-one" communication in the context of digital media?

One-to-one communication is more personal, one-to-many is more personalized

One-to-many communication is more targeted, one-to-one is more general

One-to-many communication reaches larger audiences, one-to-one targets specific individuals (correct)

One-to-many communication is more expensive, one-to-one is more cost effective

What are the five main types of goals for interactive marketing communications?

<p>Audience/Traffic Building Goals, Conversion/Interaction Goals, Third Party Site Reach Goals, Multichannel Marketing Goals, Longer Term Brand Engagement Goals</p> Signup and view all the answers

What is the difference between a "microsite-landing page" and a "home page" in terms of their purpose within a digital marketing campaign?

<p>A microsite-landing page is designed to convert visitors into taking a specific action, usually related to the campaign's objective. A home page is more general, aiming to appeal to a wider audience and often presenting a multitude of choices.</p> Signup and view all the answers

Offline response mechanisms should not be ______.

<p>discarded</p> Signup and view all the answers

The "always-on" approach to marketing is a strategy that relies on continuous investment in paid, owned and earned digital media.

<p>True</p> Signup and view all the answers

What are the three important decisions to be made in the planning stage of a digital marketing campaign?

<p>The three main decisions include determining the level of investment, the right mix of digital media, and the level of investment in digital assets.</p> Signup and view all the answers

What are the "digital assets" that are a key component of a campaign?

<p>Digital assets are the creative elements that support a campaign. This includes content like emails, displays, videos, and audio.</p> Signup and view all the answers

What should be integrated to ensure a consistent message and brand identity across all aspects of the campaign?

<p>Branding, Messaging, Offering, Frequency and Interval of Communication.</p> Signup and view all the answers

What is the main purpose of a situation analysis in the context of digital marketing?

<p>To identify and assess the key business risks that could potentially hinder the future growth of a company.</p> Signup and view all the answers

Which question from the case study "Facebook – a Titan of the digital age" requires the development of a strategy based on a situation analysis?

<p>Question 3, "Imaging you are Facebook's marketing director. Suggest a marketing strategy for the next 18 months based on your answers to question 2."</p> Signup and view all the answers

What is the primary characteristic of pull media compared to push media?

<p>It involves the consumer actively seeking interactions.</p> Signup and view all the answers

Which of the following best describes the shift from 'one-to-many' to 'one-to-one' communication in digital media?

<p>Personalization allows tailored messages to individual users.</p> Signup and view all the answers

How does customer control differ in digital media compared to traditional media?

<p>Digital media enables customers to dictate their engagement with brands.</p> Signup and view all the answers

In the context of digital marketing, what does the term 'mass-customization' refer to?

<p>Tailoring messages and content to specific audience segments.</p> Signup and view all the answers

Which of the following is a key feature of interactive dialogues in digital media?

<p>They facilitate communication between customers and brands.</p> Signup and view all the answers

What is the main advantage of integrating traditional and digital media in marketing communications?

<p>It leverages the strengths of both media.</p> Signup and view all the answers

Which of the following is an example of a volume measure in digital marketing?

<p>Number of clicks</p> Signup and view all the answers

What is a key characteristic of 'always-on' campaign communications?

<p>They involve continuous investment in various digital media.</p> Signup and view all the answers

What type of goal focuses specifically on influencing visitor interactions during their visit to a website?

<p>Conversion or interaction goals</p> Signup and view all the answers

In digital marketing, which of the following measures assesses the return on investment for a campaign?

<p>Lifetime value-based measures</p> Signup and view all the answers

Brands typically participate in current news and trends for what primary purpose?

<p>To improve visibility and influence through positive mentions</p> Signup and view all the answers

What is a primary focus of acquisition cost measures in digital marketing?

<p>Calculating the cost to acquire a new customer</p> Signup and view all the answers

What was the primary function of the PIN sent to customers in the initial letter?

<p>To provide tracking for campaign responses</p> Signup and view all the answers

Which of the following attributes is NOT a targeting variable in digital marketing?

<p>Customer vacation preferences</p> Signup and view all the answers

Customer segmentation can be based on which of the following factors?

<p>Customer's geographic location</p> Signup and view all the answers

What type of customer might be included in the 'nursery' targeting variable?

<p>A new customer making a first purchase</p> Signup and view all the answers

Which of the following factors would NOT be considered under 'value' in targeting variables?

<p>Personal taste in products</p> Signup and view all the answers

Which of the following insights is essential for planning a digital marketing campaign?

<p>Competitor performance</p> Signup and view all the answers

Which type of segmentation focuses on a customer’s buying behavior and preferences?

<p>Psychographic segmentation</p> Signup and view all the answers

Analyzing online buying behavior involves studying which aspect?

<p>What webpages they visit during shopping</p> Signup and view all the answers

What is essential when delivering a personalized message to consumers through online campaigns?

<p>Utilizing tracked personal information</p> Signup and view all the answers

What is a primary benefit of using a microsite-landing page instead of a home page in a digital marketing campaign?

<p>It can effectively convert visitors to actions.</p> Signup and view all the answers

Which outcome is NOT typically measured through long-term brand engagement goals?

<p>Advertising reach</p> Signup and view all the answers

What is one advantage of incorporating personal chat or call-back mechanisms in a digital campaign?

<p>It typically leads to a higher conversion-to-sale rate.</p> Signup and view all the answers

When targeting different segments based on age and income, which approach is essential to ensure effective outreach?

<p>Account for customer preferences and behaviors.</p> Signup and view all the answers

Which option represents an example of an offline response mechanism integrated into a digital marketing campaign?

<p>Telephone calls responding to an online ad.</p> Signup and view all the answers

What is a critical element in the success of multichannel marketing goals?

<p>Integrating various communication methods.</p> Signup and view all the answers

What is the main purpose of the campaign response mechanism in a digital marketing strategy?

<p>To specify desired customer interactions.</p> Signup and view all the answers

Which of the following is a common challenge faced when using a home page for online advertising?

<p>Clarity of the message may be diluted.</p> Signup and view all the answers

Which is NOT a typical outcome measured in online campaign media?

<p>Market share increase</p> Signup and view all the answers

Study Notes

Digital Marketing: Implementation and Practice

This document is about digital marketing strategy, implementation, and practice. Specifically, it discusses campaign planning for digital media.

Chapter 8: Campaign Planning for Digital Media

Main Topics:
- Characteristics of digital media
- Goal setting
- Campaign insight
- Segmentation and targeting
- Offer, message development & creative
- Budgeting
- Integrations

The Characteristics of Digital Media

From Push to Pull: Traditional media pushes messages to passive recipients. Digital media is pull-based, consumers actively seek information.
Pull Media and Inbound Marketing: Consumers actively seek solutions and interactions, drawn to content and social media.
Interactive Dialogues: Digital media enables a dialogue between company and customer.
Medium Changes, Advertising Standards: Digital media evolves communication style, social presence, and control of contact and content.

The Characteristics of Digital Media (cont.)

From One-to-Many to One-to-Some and One-to-One: E-marketers can tailor messages to specific segments through personalization and mass-customization.
From One-to-Many to Many-to-Many: Customers interact with each other and other users on websites and blogs.
From Lean Back to Lean Forward: Consumers expect control and responsiveness from brands.
Increase in Communications Intermediaries: The rise of media and influencers offer more options to reach digital audiences.
Integration: Digital and traditional media should be combined and integrated based on their strengths.
Timing of Campaign Communications: Campaign communications should include "always-on" and real-time components.
Continuous Investment: Investing in paid, owned, and earned digital media to increase brand visibility. Actively respond to positive and negative brand mentions.

Figure 8.1: One-to-Many vs. One-to-One Communication

Illustrates the difference in communicating with customers. Traditional mass marketing (one-to-many) contrasts with one-to-one communication via the internet.

Step 1: Goal Setting

Digital marketers develop communications objectives across different timescales. (e.g. annual marketing objectives, campaigns).
Terminology for Measuring Digital Campaigns: There exist several measurement techniques and terms for measuring various campaign metrics:
- Ex: Volume measures (clicks, unique visitors), Quality measures (conversion rate, bounce rate), Media cost measures (cost per click), Acquisition cost measures (cost per acquisition), ROI (return on investment) and value measures, Branding measures (brand favorability). Lifetime value-based (ROI) measures.

Examples of Digital Campaign Measures

Audience or Traffic-Building Goals: Targeting online and offline promotion to enhance site visitor quality, converting website visits into sales, generating leads and newsletter sign-ups.
Conversion or Interaction Goals: Ensuring that the visitor receives suitable messaging through onsite communication to change their perception and create the required marketing outcome.
Third-Party Site Reach and Branding Goals: Reaching, influencing and engaging customers on third-party sites like news websites, portals and social networks.
Multichannel Marketing Goals: Integrating diverse communications methods to ensure campaign objectives are met using combined approaches.
Longer-term Brand Engagement Goals: Sustaining long-term customer interactions enhancing brand loyalty and drive additional sales. These are measured through metrics like customer lifetime value and improved customer relationships.

Figure 8.4: Effectiveness Measures for an Online Ad Campaign

Example of how to evaluate an online advertising campaign using various metrics. Metrics include ad impressions, media cost, click-through rate, cost per mille/thousand (CPM), click-per-cost (CPC), site conversion efficiency, conversion rate and cost-per-sale (CPS).

Campaign Response Mechanism

Online responses should be detailed in the digital campaign plan. Typical ways consumers respond to an online campaign include:
- Home Page: Less effective than landing pages.
- Microsite/Landing Page: Focused page that converts visitors into customers.
- Social Media Presence: Linking directly to social media pages.
Personal Chat or Call: Encouraging user interaction through callbacks from operators or online chats.
Offline Response: Employing offline mechanisms, e.g. post with PIN for personalized offers.

Step 2: Campaign Insight

Researching target audience behavior to understand product and service selection approaches within the marketplace. This helps in effective campaign planning.
Customer Insights: This includes:
- Site audience
- Online buying behavior
- Customer media consumption
- Customer search behavior
- Competitor campaign activity
- Competitor performance

Step 3: Segmentation and Targeting

Targeting: Dividing and prioritizing target audience through various criteria.
Options for Targeting:
- Search Marketing -Display Advertising -Social Media -Affiliate Marketing
Examples of Targeting Attributes: Demographics (age, gender, company size), psychographics (attitudes, lifestyles), value assessment and lifestyle stage.

Step 4: Offer, Message Development, and Creative

Digital design elements should be placed and tailored to support main messages efficiently. This is dependent on the delivery method.
- Paid Search: Used in headlines.
- Natural Search: Employ and meta description tags.</li> <li> <strong>Email Marketing:</strong> Used in subject lines, headlines or titles, and images.</li> <li> <strong>Display Ads:</strong> Using all available frames for repeated messaging and clear value propositions.</li> </ul> </li> </ul> <h3 id="step-5-budgeting-and-selecting-digital-media-mix" class="contents-heading">Step 5: Budgeting and Selecting Digital Media Mix</h3> <ul> <li> <strong>Level of Investment:</strong> Understanding the contribution of different media channels to sales and profit generation using econometric modeling.</li> <li> <strong>Selecting the Right Mix:</strong> Determining the best media channels based on previous campaign experience.</li> <li> <strong>Investment in Digital Assets:</strong> Allocating budget to support creative elements. E.g., emails, display ads, videos, etc.</li> </ul> <h3 id="step-6-integration-into-overall-media-schedule" class="contents-heading">Step 6: Integration into Overall Media Schedule</h3> <ul> <li>Activities to consider when integrating digital into overall campaigns include: <ul> <li> <strong>Branding and Messaging:</strong> Ensuring that branding and messaging are consistent across the entire campaign.</li> <li> <strong>Varying the Offer:</strong> Changing offers based on campaign and specific consumer needs.</li> <li> <strong>Frequency and Interval of Communications:</strong> To ensure effective messaging and not overwhelm the consumer.</li> <li> <strong>Sequencing of Communications:</strong> To consider whether online or offline campaigns come first.</li> <li> <strong>Optimising Timing:</strong> Delivering and receiving messages at the optimal time to best engage with the target audience.</li> </ul> </li> </ul> <h3 id="case-study-facebook---a-titan-of-the-digital-age" class="contents-heading">Case Study: Facebook - A Titan of the Digital Age</h3> <ul> <li> <p><strong>Questions:</strong></p> <ol> <li>What financial and customer-related metrics should be used to assess the current success of a social network like Facebook and its future growth?</li> <li>Analyze the potential risks to Facebook that may negatively impact its future growth.</li> <li>Suggest a Facebook marketing strategy that anticipates the risk factors from question 2 for the next 18 months.</li> </ol> </li> </ul> </div> </div> </div> <div class="mt-12"> <div class="rounded-2xl border transition-shadow transition-border transition-colors duration-200 bg-gradient-to-t from-primary-0 to-primary-1 border-0 dark:border-primary-3 text-surface-0 sm:p-0 p-0 border-surface-4 dark:border-elevated-4 overflow-hidden"> <div class="flex flex-col md:flex-row relative"> <div class="w-full md:w-1/2 rounded-t-3xl md:rounded-l-3xl p-8 flex items-center relative z-10"> <div class="space-y-4 mr-4 text-center md:text-left"> <h2 class="text-2xl font-semibold text-white"> Studying That Suits <span class="text-secondary-1"> You </span> </h2> <p class="text-white text-md"> Use AI to generate personalized quizzes and flashcards to suit your learning preferences. </p> <div class="relative z-20 flex justify-center md:justify-start"> <button class="px-4 py-2.5 text-md rounded-xl w-auto bg-secondary-1 border-secondary-0 hover:bg-secondary-2 hover:border-secondary-1 active:bg-secondary-0 focus:shadow-outline-yellow text-elevated-4 disabled:bg-surface-4 disabled:text-elevated-0 disabled:border-surface-6 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center register-modal-button" x-data="" @click="$dispatch('open-modal', 'register')" color="highlight" type="button"> Get started for free </button> </div> </div> </div> <div class="w-full md:w-1/2 -mt-16 md:mt-0 relative z-0 md:z-10"> <img src="https://imagedelivery.net/1wpWmoOF0K-Y_NxLJO3e2w/9386c9f5-826e-486e-a4a1-ba6708215800/default" alt="Quiz Team" class="w-full h-56 sm:h-full object-cover object-top rounded-t-[2.5rem] md:rounded-r-2xl md:rounded-l-none"> </div> </div> </div> </div> <div class="dark:bg-elevated-4 mt-12"> <h2 class="text-xl font-bold contents-heading" id="study-notes"> Related Documents </h2> <div class="rounded-2xl border transition-shadow transition-border transition-colors duration-200 bg-surface-0 dark:bg-elevated-3 border-surface-4 dark:border-elevated-4 sm:p-4 p-4 border-surface-4 dark:border-elevated-4 mt-6"> <div class="flex items-center justify-between"> <a class="text-primary-1 cursor-pointer dark:text-primary-1 hover:text-primary-2 text-lg font-medium" href="https://quizgecko.com/upload/chapter-8-o0Dd3o">Digital Marketing Strategy, Implementation, and Practice PDF</a> <div class="space-x-2"> <button class="px-3 py-2 text-sm rounded-xl w-auto bg-primary-1 border-primary-0 hover:bg-primary-3 active:bg-primary-0 focus:shadow-outline-indigo text-surface-0 disabled:bg-surface-4 disabled:text-surface-0 disabled:bg-surface-6 disabled:border-elevated-0 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center" size="sm" @click="window.location.href = 'https://quizgecko.com/chat/assistant?upload_ids=658139&mode=chat'" type="button"> Chat with Document </button> </div> </div> </div> </div> <div class="dark:bg-elevated-4 mt-12"> <h2 class="text-xl font-bold contents-heading" id="study-notes"> Description </h2> <div class="rounded-2xl border transition-shadow transition-border transition-colors duration-200 bg-surface-0 dark:bg-elevated-3 border-surface-4 dark:border-elevated-4 sm:p-4 p-4 border-surface-4 dark:border-elevated-4 mt-6"> <div class="prose dark:prose-dark max-w-4xl"> <p>This quiz focuses on Chapter 8 of digital marketing, specifically on campaign planning for digital media. 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x-transition:leave="ease-in duration-200" x-transition:leave-start="opacity-100" x-transition:leave-end="opacity-0"> <div class="absolute inset-0 bg-elevated-0 dark:bg-elevated-4 opacity-80"></div> </div> <div x-show="show" class="fixed inset-0 z-40 overflow-y-auto"> <div class="flex min-h-full items-center justify-center sm:p-0"> <div x-on:click.outside="show = false" class="relative transform overflow-hidden bg-surface-0 dark:bg-elevated-3 text-left shadow-xl dark:shadow-none dark:border dark:border-elevated-3 transition-all sm:my-8 sm:w-full sm:max-w-2xl sm:rounded-xl w-full h-full sm:h-auto min-h-screen sm:min-h-0"> <div class="absolute right-0 top-0 pr-4 pt-4 block"> <button type="button" x-on:click="show = false" class="rounded-md bg-surface-0 dark:bg-elevated-3 text-elevated-1 dark:text-surface-5 hover:text-surface-6 dark:hover:text-surface-6 focus:outline-none focus:ring-2 focus:ring-primary-1 dark:focus:ring-primary-2 focus:ring-offset-2 dark:focus:ring-offset-gray-900"> <span class="sr-only">Close</span> <svg class="w-6 h-6" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 256 256" fill="currentColor"><path d="M205.66,194.34a8,8,0,0,1-11.32,11.32L128,139.31,61.66,205.66a8,8,0,0,1-11.32-11.32L116.69,128,50.34,61.66A8,8,0,0,1,61.66,50.34L128,116.69l66.34-66.35a8,8,0,0,1,11.32,11.32L139.31,128Z"/></svg> </button> </div> <div> <div class="p-8" x-data="feedbackModal"> <p class="text-2xl sm:text-3xl font-bold text-elevated-3 dark:text-surface-4 pb-2 text-center mt-2"> Feedback </p> <div class="mt-4 prose dark:prose-dark"> <p class="text-elevated-1 dark:text-surface-5"> Please submit any issues or feature requests here. For billing support, please use the <a class="text-primary-1 cursor-pointer dark:text-primary-1 hover:text-primary-2" href="https://help.quizgecko.com" target="_blank">Help Center.</a> </p> </div> <div class="mt-6"> <form method="POST" enctype="multipart/form-data" x-on:submit.prevent="submit()"> <input type="hidden" name="_token" value="AjxfMsM1oU8p19bjtfOrVz1qDz0WFZMJzduMdJUB" autocomplete="off"> <div class="mb-4"> <label for="category" class="block text-sm font-medium text-elevated-2 dark:text-surface-5"> Category </label> <select id="category" name="category" class="mt-1 block w-full pl-3 pr-10 py-2 text-base border-surface-5 dark:border-elevated-2 focus:outline-none focus:ring-primary-1 focus:border-primary-1 dark:bg-elevated-3 dark:text-surface-4 sm:text-sm rounded-md"> <option value="">Select a category</option> <option value="bug">General Bug</option> <option value="feedback">General feedback</option> <option value="question_generation">Generating questions</option> <option value="quiz_play">Playing a quiz</option> <option value="quiz_share">Sharing a quiz</option> </select> </div> <div class="mb-4"> <label for="feedback" class="block text-sm font-medium text-elevated-2 dark:text-surface-5"> Feedback </label> <textarea id="feedback" name="feedback" rows="4" x-model="feedback" class="mt-1 block w-full p-2.5 text-sm text-gray-900 bg-surface-0 border border-surface-5 rounded-lg focus:ring-blue-500 focus:border-blue-500 dark:bg-elevated-3 dark:border-elevated-2 dark:text-surface-4" placeholder="Your feedback..."></textarea> </div> <div class="mb-4"> <label for="image" class="block text-sm font-medium text-elevated-2 dark:text-surface-5"> Image (optional) </label> <input type="file" id="image" name="image" x-on:change="images = Object.values($event.target.files)" class="mt-1 block w-full text-sm text-gray-900 bg-surface-0 border border-surface-5 cursor-pointer focus:outline-none focus:border-transparent rounded-lg dark:bg-elevated-3 dark:border-elevated-2 dark:text-surface-4"> </div> <div class="flex justify-end"> <button class="px-4 py-2.5 text-md rounded-xl w-auto bg-primary-1 border-primary-0 hover:bg-primary-3 active:bg-primary-0 focus:shadow-outline-indigo text-surface-0 disabled:bg-surface-4 disabled:text-surface-0 disabled:bg-surface-6 disabled:border-elevated-0 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center" type="submit" type="button"> Submit </button> </div> </form> </div> </div> <script> document.addEventListener('alpine:init', () => { Alpine.data('feedbackModal', () => ({ open: false, feedback: "", category: "general", images: null, submit() { this.$dispatch('close-modal', 'feedback'); let formData = new FormData(); formData.append('feedback', this.feedback); formData.append('category', this.category); if (this.images) { formData.append('image', this.images[0]); } this.open = false; axios.post("/api/v1/feedback", formData, { headers: { 'Content-Type': 'multipart/form-data' } }) .then((response) => { this.feedback = ""; this.images = null; this.open = false; }) .catch((error) => { console.error("Error submitting feedback:", error); window.alert( "Sorry, there was an error submitting your feedback. Please try again." ); this.open = false; }); } })); }); </script> </div> </div> </div> </div> </div> <div id="modal-register" x-data="{ show: false, focusables() { // All focusable element types... let selector = 'a, button, input:not([type=\'hidden\']), textarea, select, details, [tabindex]:not([tabindex=\'-1\'])' return [...$el.querySelectorAll(selector)] // All non-disabled elements... .filter(el => !el.hasAttribute('disabled')) }, firstFocusable() { return this.focusables()[0] }, lastFocusable() { return this.focusables().slice(-1)[0] }, nextFocusable() { return this.focusables()[this.nextFocusableIndex()] || this.firstFocusable() }, prevFocusable() { return this.focusables()[this.prevFocusableIndex()] || this.lastFocusable() }, nextFocusableIndex() { return (this.focusables().indexOf(document.activeElement) + 1) % (this.focusables().length + 1) }, prevFocusableIndex() { return Math.max(0, this.focusables().indexOf(document.activeElement)) - 1 }, }" x-init="$watch('show', value => { if (value) { document.body.classList.add('overflow-y-hidden'); } else { document.body.classList.remove('overflow-y-hidden'); } })" x-on:open-modal.window="$event.detail == 'register' ? show = true : null" x-on:close.stop="show = false" x-on:close-modal.window="$event.detail == 'register' ? show = false : null" x-on:keydown.escape.window="show = false" x-on:keydown.tab.prevent="$event.shiftKey || nextFocusable().focus()" x-on:keydown.shift.tab.prevent="prevFocusable().focus()" x-show="show" class="relative z-30" aria-labelledby="modal-title" role="dialog" aria-modal="true" style="display: none;"> <div x-show="show" class="fixed inset-0 transform transition-all" x-on:click="show = false" x-transition:enter="ease-out duration-200" x-transition:enter-start="opacity-0" x-transition:enter-end="opacity-100" x-transition:leave="ease-in duration-200" x-transition:leave-start="opacity-100" x-transition:leave-end="opacity-0"> <div class="absolute inset-0 bg-elevated-0 dark:bg-elevated-4 opacity-80"></div> </div> <div x-show="show" class="fixed inset-0 z-40 overflow-y-auto"> <div class="flex min-h-full items-center justify-center sm:p-0"> <div x-on:click.outside="show = false" class="relative transform overflow-hidden bg-surface-0 dark:bg-elevated-3 text-left shadow-xl dark:shadow-none dark:border dark:border-elevated-3 transition-all sm:my-8 sm:w-full sm:max-w-2xl sm:rounded-xl w-full h-full sm:h-auto min-h-screen sm:min-h-0"> <div class="absolute right-0 top-0 pr-4 pt-4 block"> <button type="button" x-on:click="show = false" class="rounded-md bg-surface-0 dark:bg-elevated-3 text-elevated-1 dark:text-surface-5 hover:text-surface-6 dark:hover:text-surface-6 focus:outline-none focus:ring-2 focus:ring-primary-1 dark:focus:ring-primary-2 focus:ring-offset-2 dark:focus:ring-offset-gray-900"> <span class="sr-only">Close</span> <svg class="w-6 h-6" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 256 256" fill="currentColor"><path d="M205.66,194.34a8,8,0,0,1-11.32,11.32L128,139.31,61.66,205.66a8,8,0,0,1-11.32-11.32L116.69,128,50.34,61.66A8,8,0,0,1,61.66,50.34L128,116.69l66.34-66.35a8,8,0,0,1,11.32,11.32L139.31,128Z"/></svg> </button> </div> <div> <div class="p-8" x-data="{ showEmailForm: false }"> <p class="text-2xl sm:text-3xl font-bold text-elevated-3 dark:text-surface-4 pb-2 text-center mt-2"> Create your free account </p> <div class="mb-3 mt-10" x-show="!showEmailForm"> <div class="mt-6 text-center mx-auto max-w-sm"> <a x-data @click="$store.signInMethod.trackSignIn('google')" x-tooltip="Last used" x-tooltip-position="left" x-tooltip-display="$store.signInMethod.method === 'google'" href="https://quizgecko.com/auth/google/redirect" class="px-5 py-3 text-md rounded-lg w-full bg-blue-600 dark:border-blue-600 hover:bg-blue-700 hover:border-blue-600 active:bg-blue-100 focus:border-blue-600 focus:shadow-outline-gray text-surface-0 disabled:bg-blue-200 disabled:text-surface-3 inline-flex justify-center font-bold border shadow-sm disabled:cursor-not-allowed cursor-pointer disabled:shadow-none focus:outline-none focus:ring-2 focus:ring-offset-2 focus:ring-blue-500 mt-1 sm:w-full"> <svg class="w-6 h-6 mr-1" viewBox="0 0 533.5 544.3"> <path d="M533.5 278.4c0-18.5-1.5-37.1-4.7-55.3H272.1v104.8h147c-6.1 33.8-25.7 63.7-54.4 82.7v68h87.7c51.5-47.4 81.1-117.4 81.1-200.2z" fill="#4285f4"></path> <path d="M272.1 544.3c73.4 0 135.3-24.1 180.4-65.7l-87.7-68c-24.4 16.6-55.9 26-92.6 26-71 0-131.2-47.9-152.8-112.3H28.9v70.1c46.2 91.9 140.3 149.9 243.2 149.9z" fill="#34a853"></path> <path d="M119.3 324.3c-11.4-33.8-11.4-70.4 0-104.2V150H28.9c-38.6 76.9-38.6 167.5 0 244.4l90.4-70.1z" fill="#fbbc04"></path> <path d="M272.1 107.7c38.8-.6 76.3 14 104.4 40.8l77.7-77.7C405 24.6 339.7-.8 272.1 0 169.2 0 75.1 58 28.9 150l90.4 70.1c21.5-64.5 81.8-112.4 152.8-112.4z" fill="#ea4335"></path> </svg> <span class="ml-2"> Continue with Google </span> </a> </div> <div class="mt-2 text-center mx-auto max-w-sm"> <a href="https://quizgecko.com/auth/apple/redirect" x-data @click="$store.signInMethod.trackSignIn('apple')" x-tooltip-position="left" x-tooltip="Last used" x-tooltip-display="$store.signInMethod.method === 'apple'" class="px-5 py-3 text-md rounded-lg w-full dark:border-elevated-3 hover:bg-elevated-3 hover:border-black active:bg-surface-3 focus:border-black focus:shadow-outline-gray text-surface-0 disabled:text-surface-3 disabled:bg-surface-4 inline-flex justify-center font-bold border shadow-sm disabled:cursor-not-allowed cursor-pointer disabled:shadow-none focus:outline-none focus:ring-2 focus:ring-offset-2 focus:ring-gray-500 mt-1 sm:w-full bg-black"> <svg class="w-5 h-5 mr-0.5 mt-0.5" xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="currentColor" viewBox="0 0 16 16"> <path d="M11.182.008C11.148-.03 9.923.023 8.857 1.18c-1.066 1.156-.902 2.482-.878 2.516.024.034 1.52.087 2.475-1.258.955-1.345.762-2.391.728-2.43Zm3.314 11.733c-.048-.096-2.325-1.234-2.113-3.422.212-2.189 1.675-2.789 1.698-2.854.023-.065-.597-.79-1.254-1.157a3.692 3.692 0 0 0-1.563-.434c-.108-.003-.483-.095-1.254.116-.508.139-1.653.589-1.968.607-.316.018-1.256-.522-2.267-.665-.647-.125-1.333.131-1.824.328-.49.196-1.422.754-2.074 2.237-.652 1.482-.311 3.83-.067 4.56.244.729.625 1.924 1.273 2.796.576.984 1.34 1.667 1.659 1.899.319.232 1.219.386 1.843.067.502-.308 1.408-.485 1.766-.472.357.013 1.061.154 1.782.539.571.197 1.111.115 1.652-.105.541-.221 1.324-1.059 2.238-2.758.347-.79.505-1.217.473-1.282Z"> </path> <path d="M11.182.008C11.148-.03 9.923.023 8.857 1.18c-1.066 1.156-.902 2.482-.878 2.516.024.034 1.52.087 2.475-1.258.955-1.345.762-2.391.728-2.43Zm3.314 11.733c-.048-.096-2.325-1.234-2.113-3.422.212-2.189 1.675-2.789 1.698-2.854.023-.065-.597-.79-1.254-1.157a3.692 3.692 0 0 0-1.563-.434c-.108-.003-.483-.095-1.254.116-.508.139-1.653.589-1.968.607-.316.018-1.256-.522-2.267-.665-.647-.125-1.333.131-1.824.328-.49.196-1.422.754-2.074 2.237-.652 1.482-.311 3.83-.067 4.56.244.729.625 1.924 1.273 2.796.576.984 1.34 1.667 1.659 1.899.319.232 1.219.386 1.843.067.502-.308 1.408-.485 1.766-.472.357.013 1.061.154 1.782.539.571.197 1.111.115 1.652-.105.541-.221 1.324-1.059 2.238-2.758.347-.79.505-1.217.473-1.282Z"> </path> </svg> <span class="ml-2"> Sign in with Apple </span> </a> </div> <div class="text-center mt-8"> <button class="px-4 py-2.5 text-md rounded-xl w-auto border-2 bg-surface-1 dark:bg-elevated-3 border-surface-5 dark:border-elevated-1 hover:border-primary-1 dark:hover:border-primary-1 active:bg-surface-3 dark:active:bg-elevated-2 focus:border-primary-0 focus:shadow-outline-gray dark:focus:shadow-outline-gray text-primary-1 dark:text-surface-4 hover:text-primary-1 dark:hover:text-surface-5 dark:disabled:elevated-3 disabled:text-surface-6 dark:disabled:border-elevated-1 disabled:hover:border-surface-5 disabled:active:bg-surface-1 dark:disabled:active:bg-elevated-2 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center" x-data="" x-tooltip="Last used" x-tooltip-position="left" x-tooltip-display="$store.signInMethod.method === 'email'" color="secondary" type="button" @click="showEmailForm = true; $store.signInMethod.trackSignIn('email')" type="button"> or continue with email </button> </div> </div> <form method="POST" action="https://quizgecko.com/register" class="" x-show="showEmailForm"> <input type="hidden" name="_token" value="AjxfMsM1oU8p19bjtfOrVz1qDz0WFZMJzduMdJUB" autocomplete="off"> <div class="mt-2 mb-6"> <button class="px-3 py-2 text-sm rounded-xl w-auto border-2 bg-surface-1 dark:bg-elevated-3 border-surface-5 dark:border-elevated-1 hover:border-primary-1 dark:hover:border-primary-1 active:bg-surface-3 dark:active:bg-elevated-2 focus:border-primary-0 focus:shadow-outline-gray dark:focus:shadow-outline-gray text-primary-1 dark:text-surface-4 hover:text-primary-1 dark:hover:text-surface-5 dark:disabled:elevated-3 disabled:text-surface-6 dark:disabled:border-elevated-1 disabled:hover:border-surface-5 disabled:active:bg-surface-1 dark:disabled:active:bg-elevated-2 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center" color="light" size="sm" @click="showEmailForm = false" type="button"> ← Back </button> </div>  <div> <label class="block text-sm text-elevated-3 font-semibold dark:text-surface-4 cursor-pointer" for="name"> Your Name </label> <input class="flex-1 block w-full min-w-0 text-elevated-3 dark:text-surface-4 bg-surface-3 dark:bg-elevated-4 px-4 py-3 rounded-xl mt-1 dark:bg-elevated-3 focus:ring-0 border border-surface-5 dark:border-elevated-1 focus:border-primary-1 block w-full mt-1" id="name" type="text" name="name" required="required" autofocus="autofocus"> </div>  <div class="mt-4"> <label class="block text-sm text-elevated-3 font-semibold dark:text-surface-4 cursor-pointer" for="email"> Email </label> <input class="flex-1 block w-full min-w-0 text-elevated-3 dark:text-surface-4 bg-surface-3 dark:bg-elevated-4 px-4 py-3 rounded-xl mt-1 dark:bg-elevated-3 focus:ring-0 border border-surface-5 dark:border-elevated-1 focus:border-primary-1 block w-full mt-1" id="email" type="email" name="email" required="required"> </div>  <div class="mt-4"> <label class="block text-sm text-elevated-3 font-semibold dark:text-surface-4 cursor-pointer" for="password"> Password </label> <input class="flex-1 block w-full min-w-0 text-elevated-3 dark:text-surface-4 bg-surface-3 dark:bg-elevated-4 px-4 py-3 rounded-xl mt-1 dark:bg-elevated-3 focus:ring-0 border border-surface-5 dark:border-elevated-1 focus:border-primary-1 block w-full mt-1" id="password" type="password" name="password" required="required" autocomplete="new-password"> </div>  <div class="mt-4"> <label class="block text-sm text-elevated-3 font-semibold dark:text-surface-4 cursor-pointer" for="password_confirmation"> Confirm Password </label> <input class="flex-1 block w-full min-w-0 text-elevated-3 dark:text-surface-4 bg-surface-3 dark:bg-elevated-4 px-4 py-3 rounded-xl mt-1 dark:bg-elevated-3 focus:ring-0 border border-surface-5 dark:border-elevated-1 focus:border-primary-1 block w-full mt-1" id="password_confirmation" type="password" name="password_confirmation" required="required"> </div> <div class="flex items-center justify-end mt-4"> <a class="text-sm text-elevated-1 underline hover:text-gray-900 dark:text-surface-5 dark:hover:text-surface-3" href="https://quizgecko.com/login"> Already registered? </a> <button class="px-4 py-2.5 text-md rounded-xl w-auto bg-primary-1 border-primary-0 hover:bg-primary-3 active:bg-primary-0 focus:shadow-outline-indigo text-surface-0 disabled:bg-surface-4 disabled:text-surface-0 disabled:bg-surface-6 disabled:border-elevated-0 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center ml-4" type="submit" type="button"> Verify email → </button> </div> </form> <div class="mt-12 text-center max-w-sm mx-auto"> <p class="text-sm text-surface-6 "> By continuing, you agree to Quizgecko's <a class="underline" target="_blank" href="https://quizgecko.com/terms">Terms of Service</a> and <a href="https://quizgecko.com/privacy-policy" class="underline" target="_blank" rel="noopener noreferrer">Privacy Policy</a>. </p> </div> </div> <div class="p-8 bg-surface-2 dark:bg-elevated-4"> <div class="mx-auto max-w-sm px-2 mt-4"> <p class="font-semibold text-elevated-1 text-lg text-center dark:text-surface-5"> Trusted by top students and educators worldwide </p> </div> <div class="mb-5 -mt-6"> <div class="mx-auto max-w-7xl px-6 lg:px-8 mt-8"> <div class="grid grid-cols-2 gap-8 lg:grid-cols-5"> <div class="flex justify-center items-center col-span-1"> <img class="block dark:hidden max-h-16 w-auto object-contain" src="https://quizgecko.com/images/logos/universities/stanford-light.png" alt="Stanford" width="158" height="48"> <img class="hidden dark:block max-h-16 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/stanford-dark.png" alt="Stanford" width="158" height="48"> </div> <div class="flex justify-center items-center col-span-1"> <img class="block dark:hidden max-h-10 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/princeton-light.png" alt="Princeton" width="158" height="48"> <img class="hidden dark:block max-h-10 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/princeton-dark.png" alt="Princeton" width="158" height="48"> </div> <div class="flex justify-center items-center col-span-1"> <img class="block dark:hidden max-h-10 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/yale-light.png" alt="Yale" width="158" height="48"> <img class="hidden dark:block max-h-10 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/yale-dark.png" alt="Yale" width="158" height="48"> </div> <div class="flex justify-center items-center col-span-1"> <img class="block dark:hidden max-h-12 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/berkeley-light.png" alt="Berkeley" width="158" height="48"> <img class="hidden dark:block max-h-12 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/berkeley-dark.png" alt="Berkeley" width="158" height="48"> </div> <div class="flex justify-center items-center col-span-2 lg:col-span-1"> <img class="block dark:hidden max-h-14 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/oxford-light.png" alt="Oxford" width="158" height="48"> <img class="hidden dark:block max-h-14 w-auto object-contain opacity-80" src="https://quizgecko.com/images/logos/universities/oxford-dark.png" alt="Oxford" width="158" height="48"> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div id="modal-confirm" x-data="{ show: false, focusables() { // All focusable element types... let selector = 'a, button, input:not([type=\'hidden\']), textarea, select, details, [tabindex]:not([tabindex=\'-1\'])' return [...$el.querySelectorAll(selector)] // All non-disabled elements... .filter(el => !el.hasAttribute('disabled')) }, firstFocusable() { return this.focusables()[0] }, lastFocusable() { return this.focusables().slice(-1)[0] }, nextFocusable() { return this.focusables()[this.nextFocusableIndex()] || this.firstFocusable() }, prevFocusable() { return this.focusables()[this.prevFocusableIndex()] || this.lastFocusable() }, nextFocusableIndex() { return (this.focusables().indexOf(document.activeElement) + 1) % (this.focusables().length + 1) }, prevFocusableIndex() { return Math.max(0, this.focusables().indexOf(document.activeElement)) - 1 }, }" x-init="$watch('show', value => { if (value) { document.body.classList.add('overflow-y-hidden'); } else { document.body.classList.remove('overflow-y-hidden'); } })" x-on:open-modal.window="$event.detail == 'confirm' ? show = true : null" x-on:close.stop="show = false" x-on:close-modal.window="$event.detail == 'confirm' ? show = false : null" x-on:keydown.escape.window="show = false" x-on:keydown.tab.prevent="$event.shiftKey || nextFocusable().focus()" x-on:keydown.shift.tab.prevent="prevFocusable().focus()" x-show="show" class="relative z-30" aria-labelledby="modal-title" role="dialog" aria-modal="true" style="display: none;"> <div x-show="show" class="fixed inset-0 transform transition-all" x-on:click="show = false" x-transition:enter="ease-out duration-200" x-transition:enter-start="opacity-0" x-transition:enter-end="opacity-100" x-transition:leave="ease-in duration-200" x-transition:leave-start="opacity-100" x-transition:leave-end="opacity-0"> <div class="absolute inset-0 bg-elevated-0 dark:bg-elevated-4 opacity-80"></div> </div> <div x-show="show" class="fixed inset-0 z-40 overflow-y-auto"> <div class="flex min-h-full items-center justify-center sm:p-0"> <div x-on:click.outside="show = false" class="relative transform overflow-hidden bg-surface-0 dark:bg-elevated-3 text-left shadow-xl dark:shadow-none dark:border dark:border-elevated-3 transition-all sm:my-8 sm:w-full sm:max-w-2xl sm:rounded-xl w-full h-full sm:h-auto min-h-screen sm:min-h-0"> <div class="absolute right-0 top-0 pr-4 pt-4 block"> <button type="button" x-on:click="show = false" class="rounded-md bg-surface-0 dark:bg-elevated-3 text-elevated-1 dark:text-surface-5 hover:text-surface-6 dark:hover:text-surface-6 focus:outline-none focus:ring-2 focus:ring-primary-1 dark:focus:ring-primary-2 focus:ring-offset-2 dark:focus:ring-offset-gray-900"> <span class="sr-only">Close</span> <svg class="w-6 h-6" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 256 256" fill="currentColor"><path d="M205.66,194.34a8,8,0,0,1-11.32,11.32L128,139.31,61.66,205.66a8,8,0,0,1-11.32-11.32L116.69,128,50.34,61.66A8,8,0,0,1,61.66,50.34L128,116.69l66.34-66.35a8,8,0,0,1,11.32,11.32L139.31,128Z"/></svg> </button> </div> <div> <div class="p-8" x-data> <h3 class="text-lg font-semibold text-elevated-3 pb-2" x-text="$store.confirmModal.title"></h3> <p class="mt-3 text-elevated-1 dark:text-surface-5" x-html="$store.confirmModal.message"></p> <div class="mt-6 flex justify-end space-x-3"> <button class="px-4 py-2.5 text-md rounded-xl w-auto border-2 bg-surface-1 dark:bg-elevated-3 border-surface-5 dark:border-elevated-1 hover:border-primary-1 dark:hover:border-primary-1 active:bg-surface-3 dark:active:bg-elevated-2 focus:border-primary-0 focus:shadow-outline-gray dark:focus:shadow-outline-gray text-primary-1 dark:text-surface-4 hover:text-primary-1 dark:hover:text-surface-5 dark:disabled:elevated-3 disabled:text-surface-6 dark:disabled:border-elevated-1 disabled:hover:border-surface-5 disabled:active:bg-surface-1 dark:disabled:active:bg-elevated-2 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center" color="secondary" @click="$store.confirmModal.onCancel()" type="button"> Cancel </button> <button class="px-4 py-2.5 text-md rounded-xl w-auto bg-primary-1 border-primary-0 hover:bg-primary-3 active:bg-primary-0 focus:shadow-outline-indigo text-surface-0 disabled:bg-surface-4 disabled:text-surface-0 disabled:bg-surface-6 disabled:border-elevated-0 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center" @click="$store.confirmModal.onOk()" type="button"> OK </button> </div> </div> </div> </div> </div> </div> </div> <script> document.addEventListener('alpine:init', () => { Alpine.store('confirmModal', { open: false, title: '', message: '', onOk: () => {}, onCancel: () => {}, show(title, message) { window.dispatchEvent(new CustomEvent('open-modal', { detail: 'confirm' })); this.title = title; this.message = message; this.open = true; }, hide() { window.dispatchEvent(new CustomEvent('close-modal', { detail: 'confirm' })); this.open = false; } }); }); window.confirmModal = (title, message) => { return new Promise((resolve) => { const confirmModal = Alpine.store('confirmModal'); confirmModal.show(title, message); confirmModal.onOk = () => { confirmModal.hide(); resolve(true); }; confirmModal.onCancel = () => { confirmModal.hide(); resolve(false); }; }); }; </script> <div x-data="{ notifications: [], add(e) { if (!e.detail.type) { e.detail.type = 'success' } this.notifications.push({ id: e.timeStamp, type: e.detail.type, content: e.detail.content, title: e.detail.title, linkText: e.detail.linkText, linkUrl: e.detail.linkUrl, }) }, remove(notification) { this.notifications = this.notifications.filter(i => i.id !== notification.id) }, }" @notify.window="add($event)" class="fixed top-2 right-0 flex w-full max-w-xs xl:max-w-sm flex-col space-y-4 pr-4 pb-4 sm:justify-start z-50" role="status" aria-live="polite">  <template x-for="notification in notifications" :key="notification.id"> <div x-data="{ show: false, init() { this.$nextTick(() => this.show = true) setTimeout(() => this.transitionOut(), 6500) }, transitionOut() { this.show = false setTimeout(() => this.remove(this.notification), 400) }, }" x-show="show" x-transition.duration.300ms class="pointer-events-auto w-full max-w-sm overflow-hidden rounded-lg bg-surface-0 dark:bg-elevated-4 shadow-lg ring-1 ring-surface-4 dark:ring-elevated-4 ring-opacity-5 p-4"> <div class="flex items-start">  <div x-show="notification.type === 'info'" class="flex-shrink-0"> <svg class="w-6 h-6 text-surface-6 dark:text-elevated-0" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 256 256" fill="currentColor"><path d="M128,24A104,104,0,1,0,232,128,104.11,104.11,0,0,0,128,24Zm-4,48a12,12,0,1,1-12,12A12,12,0,0,1,124,72Zm12,112a16,16,0,0,1-16-16V128a8,8,0,0,1,0-16,16,16,0,0,1,16,16v40a8,8,0,0,1,0,16Z"/></svg> <span class="sr-only"> Information: </span> </div> <div x-show="notification.type === 'success'" class="flex-shrink-0"> <svg class="w-6 h-6 text-green-400 dark:text-success-1" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 256 256" fill="currentColor"><path d="M173.66,98.34a8,8,0,0,1,0,11.32l-56,56a8,8,0,0,1-11.32,0l-24-24a8,8,0,0,1,11.32-11.32L112,148.69l50.34-50.35A8,8,0,0,1,173.66,98.34ZM232,128A104,104,0,1,1,128,24,104.11,104.11,0,0,1,232,128Zm-16,0a88,88,0,1,0-88,88A88.1,88.1,0,0,0,216,128Z"/></svg> <span class="sr-only"> Success: </span> </div> <div x-show="notification.type === 'error'" class="flex-shrink-0"> <svg class="w-6 h-6 text-red-400 dark:text-error-0" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 256 256" fill="currentColor"><path d="M128,24A104,104,0,1,0,232,128,104.11,104.11,0,0,0,128,24Zm0,192a88,88,0,1,1,88-88A88.1,88.1,0,0,1,128,216Zm-8-80V80a8,8,0,0,1,16,0v56a8,8,0,0,1-16,0Zm20,36a12,12,0,1,1-12-12A12,12,0,0,1,140,172Z"/></svg> <span class="sr-only"> Error: </span> </div>  <div class="ml-3 w-0 flex-1 pt-0.5"> <p x-text="notification.title" x-show="notification.title" class="text-sm font-semibold text-elevated-3 dark:text-surface-4 mb-1"></p> <p x-text="notification.content" class="text-sm text-elevated-2 dark:text-surface-5"></p> <div class="mt-2 flex" x-show="notification.linkText"> <a class="px-3 py-2 text-sm rounded-xl w-auto bg-primary-1 border-primary-0 hover:bg-primary-3 active:bg-primary-0 focus:shadow-outline-indigo text-surface-0 disabled:bg-surface-4 disabled:text-surface-0 disabled:bg-surface-6 disabled:border-elevated-0 inline-flex justify-center font-semibold border-b-4 disabled:cursor-not-allowed cursor-pointer disabled:shadow-none mt-1 focus:shadow-outline-gray focus:ring-2 focus:ring-offset-2 focus:ring-primary-1 items-center" type="link" target="_blank" x-text="notification.linkText" size="sm" x-bind:href="notification.linkUrl"> </a> </div> </div>  <div class="ml-4 flex flex-shrink-0"> <button @click="transitionOut()" type="button" class="inline-flex text-surface-6 dark:text-elevated-0"> <svg aria-hidden class="h-5 w-5" viewBox="0 0 20 20" fill="currentColor"> <path fill-rule="evenodd" d="M4.293 4.293a1 1 0 011.414 0L10 8.586l4.293-4.293a1 1 0 111.414 1.414L11.414 10l4.293 4.293a1 1 0 01-1.414 1.414L10 11.414l-4.293 4.293a1 1 0 01-1.414-1.414L8.586 10 4.293 5.707a1 1 0 010-1.414z" clip-rule="evenodd"></path> </svg> <span class="sr-only">Close notification</span> </button> </div> </div> </div> </template> </div> <footer aria-labelledby="footer-heading"> <p id="footer-heading" class="sr-only">Footer</p> <div class="mx-auto max-w-7xl px-6 pb-8 pt-16 sm:pt-24 lg:px-8 lg:pt-28"> <div 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