Module 8 Sample Size Determination

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Questions and Answers

What is the relationship between sample size and sampling error?

  • As sample size decreases, sampling error increases.
  • As sample size decreases, sampling error decreases.
  • As sample size increases, sampling error decreases. (correct)
  • As sample size increases, sampling error increases.

If a survey has a margin of error of 4.2 percentage points, what does this imply about the population proportions?

  • The population proportions could differ by ±4.2% from the sample proportions. (correct)
  • The population proportions could differ by ±8.4% from the sample proportions.
  • The population proportions are expected to be within 4.2% of the sample proportions.
  • The population proportions are expected to be exactly 4.2% different from the sample proportions.

How does the level of confidence affect the margin of error?

  • Confidence levels do not affect the margin of error.
  • Higher confidence levels result in larger margins of error. (correct)
  • Higher confidence levels result in smaller margins of error.
  • Lower confidence levels result in larger margins of error.

What impact does a small sample size have on sampling error?

<p>Small sample sizes lead to larger sampling errors. (B)</p>
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Why do managerial issues influence sample size in probability samples?

<p>To ensure that the sample accurately represents the population. (D)</p>
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How does the number of subgroups analyzed affect sampling error?

<p>Analyzing more subgroups increases sampling error. (B)</p>
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What is the purpose of determining the sample size based on budget available?

<p>To control costs while maximizing data quality. (C)</p>
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Why is it crucial to consider confidence level when determining the margin of error?

<p>'Confidence level' determines how certain you are that the true value falls within the margin of error. (D)</p>
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What does a 90% confidence level imply about the range of results obtained?

<p>It means you can be 90% confident that your results fall within a specific range. (A)</p>
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What is a key consideration when determining whether a sample size is adequate?

<p>Whether the margin of error meets client expectations. (A)</p>
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What is the relationship between sample size and sampling error?

<p>As sample size increases, sampling error decreases. (D)</p>
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How does the level of confidence affect the margin of error?

<p>Higher confidence levels result in larger margins of error. (B)</p>
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Why do managerial issues influence sample size in probability samples?

<p>To guarantee the true population values are included in the chosen confidence interval. (C)</p>
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What impact does a small sample size have on sampling error?

<p>It increases sampling error. (A)</p>
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How does the number of subgroups analyzed affect the accuracy of results?

<p>Analyzing more subgroups decreases the accuracy. (C)</p>
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What does a 90% confidence level imply about the margin of error?

<p>The margin of error is wider than at 95% confidence. (A)</p>
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Why is it crucial to consider budget availability when determining sample size?

<p>To make practical decisions about the sample size based on funding restrictions. (D)</p>
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What is the purpose of determining sample size based on past experience or client input?

<p>To tailor the study to meet specific needs (C)</p>
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How do financial considerations play a role in determining sample size?

<p>They may constrain the maximum sample size feasible (A)</p>
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What is significant about having a 95% confidence level when calculating margins of error?

<p>It indicates a high degree of certainty about the findings (A)</p>
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What is the relationship between sample size and sampling error?

<p>As sample size increases, sampling error decreases. (D)</p>
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Why is it essential to consider the confidence level when calculating margins of error?

<p>Confidence level affects the precision of the margins of error. (C)</p>
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How does budget availability typically influence sample size determination?

<p>Budget availability often partially determines the sample size. (C)</p>
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Why does the number of subgroups analyzed pose a challenge in interpreting the results?

<p>Increased subgroups make it harder to distinguish real differences from sampling error. (A)</p>
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What impact does a small sample size have on the margin of error?

<p>A small sample size widens the margin of error. (D)</p>
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Study Notes

Determining Sample Size for Probability Samples

  • The process involves financial, managerial, and statistical issues.
  • Larger samples lead to smaller sampling errors and margins of error.
  • Margin of error is a confidence interval around the sample statistic within which the population parameter is expected to be.
  • It measures how many percentage points the results differ from the real population value.

Managerial Issues

  • Managerial issues influence sample size based on confidence in including true population values in the chosen confidence interval.
  • A survey with a 3.1 percentage point margin of error means the population proportions are expected to be within +/- 3.1 percentage points from the sample proportions.
  • Managers must consider whether a 6.2 percent range is acceptable.

Budget Availability

  • Budget availability sometimes determines sample size, which is not a scientific approach.
  • Clients may specify the sample size they want (e.g., 100, 200, 300, 400, 500, etc.) based on past experience or personal judgment.
  • Researchers must determine whether the requested sample size is adequate and inform the client.

Number of Subgroups Analyzed

  • Sample size affects the accuracy of subgroup analysis.
  • As sample size gets smaller, sampling error increases, making it harder to determine whether differences between groups are real or due to sampling error.

Confidence Level

  • Confidence level is the probability that a particular interval includes the true population value.
  • Margin of error is usually produced for one of four confidence levels: 99%, 95%, 90%, or 85%.
  • A 95% confidence level means the true percentage for the population will be within the margin of error 95% of the time.

Margin of Error Example

  • A survey found 45% of respondents would vote for Candidate A and 42% for Candidate B with a 3% margin of error and 95% confidence level.
  • This means we can be 95% confident that support for Candidate A in the population is 45% +/- 3% (42% - 48%).

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