18 Questions
What is the primary purpose of avoiding criticism in brainstorming sessions?
To facilitate the generation of novel ideas
What is the typical size of a focus group in entrepreneurship?
5 to 10 people
What is the purpose of a focus group in entrepreneurship?
To refine a business idea and answer specific questions
What is the goal of a trained moderator in a focus group?
To facilitate the discussion and keep participants focused
What research method involves observing customer behavior and habits?
Day-in-the-life research
What entrepreneurial theory emphasizes creativity and seizing contingent opportunities?
Effectuation theory
What is the primary characteristic of 'wicked problems' in design thinking?
They have undefined problems and solutions at the outset.
What is the primary goal of research in design thinking?
To identify the needs and motivations of stakeholders.
What is the purpose of collecting examples of other attempts to solve the same issue?
To learn from previous successes and failures.
What is the primary focus of ideation in design thinking?
Combining and refining existing ideas.
What is the purpose of identifying the needs and motivations of end-users?
To develop solutions that meet the users' needs.
What is the primary benefit of using design thinking to address complex problems?
It provides a structured approach to problem-solving.
What is signal detection theory used for in understanding opportunities?
To recognize the relationship between perception and reality
What is the purpose of the active phase in idea generation?
To take steps to generate business ideas
What is a popular technique used to generate business ideas?
Brainstorming
Who can use brainstorming to generate business ideas?
Either one would-be entrepreneur or a team of entrepreneurs
What is a common application of brainstorming in management?
Generating new ideas in general management
Where can one find in-depth analysis of idea-generation techniques?
Major textbooks on organizational behavior, management, and industrial/organizational behavior
Explore the principles of design thinking, a methodology for solving complex and ill-structured problems. Learn how it addresses 'wicked problems' with unknown solutions and understand its applications. Test your knowledge of this innovative approach to problem-solving.
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