Design Thinking Fundamentals

Study Notes

As a giver of feedback, focus on improving, not criticizing, and be constructive.
Explain why you think what you do as a giver of feedback.
As a receiver of feedback, separate your ego from your work, listen with curiosity, and don't defend or justify.

Desirability: consider what makes sense to people and for people.
Feasibility: consider what is technically possible within the foreseeable future.
Viability: consider what is likely to become part of a sustainable business model.

Understand the unmet needs of the target audience (customers, clients, students, users, etc.).
Reduce the risk associated with launching new ideas, products, and services.
Generate solutions that are revolutionary, not just incremental.
Learn and iterate faster.
Collaborate better and tap into the creative potential of individuals and teams.

Frame a Question: identify a driving question that inspires others to search for creative solutions.
Gather Inspiration: inspire new thinking by discovering what people really need.
Generate Ideas: push past obvious solutions to get to breakthrough ideas.
Make Ideas Tangible: build rough prototypes to learn how to make ideas better.
Test to Learn: refine ideas by gathering feedback and experimenting forward.
Share the Story: craft a human story to inspire others toward action.

In Denmark, 125,000 senior citizens rely on government-sponsored meals, with an estimated 60% of seniors in assisted living facilities or residential care units having poor nutrition.