Podcast
Questions and Answers
A company uses a quantitative decision model. Which of the following best describes the aim of this model?
A company uses a quantitative decision model. Which of the following best describes the aim of this model?
- To replace the need for managerial judgment.
- To eliminate uncertainty in decision-making.
- To provide a framework for subjective decision-making.
- To identify the single best course of action given available data. (correct)
Which type of decision model assumes the manager has complete certainty and each strategy results in a unique payoff?
Which type of decision model assumes the manager has complete certainty and each strategy results in a unique payoff?
- Decision-making under uncertainty models
- Decision-making under risk models
- Deterministic models (correct)
- Probabilistic models
What is the primary difference between decision-making under risk (DMUR) and decision-making under uncertainty (DMUU)?
What is the primary difference between decision-making under risk (DMUR) and decision-making under uncertainty (DMUU)?
- DMUR is used for single objectives, while DMUU is used for multiple objectives.
- DMUR includes assigning probabilities to outcomes, while DMUU does not. (correct)
- DMUR involves static conditions, while DMUU involves dynamic conditions.
- DMUR requires linear behavior, while DMUU requires non-linear behavior.
A company's marketing department sets a goal to increase sales by 15% in the next quarter. Which of the following is NOT necessarily part of their decision-making process?
A company's marketing department sets a goal to increase sales by 15% in the next quarter. Which of the following is NOT necessarily part of their decision-making process?
Which of the following best describes the nature of decisions in an organizational context?
Which of the following best describes the nature of decisions in an organizational context?
Why is 'conflict' an important consideration in organizational decision-making?
Why is 'conflict' an important consideration in organizational decision-making?
Which of the following is the best description of the two phases involved in decision-making?
Which of the following is the best description of the two phases involved in decision-making?
A company is deciding whether to invest in a new technology. This decision will have long-term implications for the company's competitive position. This is best classified as a:
A company is deciding whether to invest in a new technology. This decision will have long-term implications for the company's competitive position. This is best classified as a:
Which of the following exemplifies a 'programmed decision'?
Which of the following exemplifies a 'programmed decision'?
How do 'static' and 'dynamic' decisions differ in the context of planning?
How do 'static' and 'dynamic' decisions differ in the context of planning?
When using the decision theory approach, what is the significance of identifying 'states of nature'?
When using the decision theory approach, what is the significance of identifying 'states of nature'?
Which of the following characteristics is most indicative of decision making under certainty?
Which of the following characteristics is most indicative of decision making under certainty?
ABC Corp. is considering different marketing strategies. They estimate Strategy A will cost $10,000 and increase sales by $12,000, while Strategy B costs $15,000 and increases sales by $16,000. According to the criteria for maximizing utility, which strategy should they choose?
ABC Corp. is considering different marketing strategies. They estimate Strategy A will cost $10,000 and increase sales by $12,000, while Strategy B costs $15,000 and increases sales by $16,000. According to the criteria for maximizing utility, which strategy should they choose?
A company can invest in three different projects with varying potential profits, market share increases, and sales growth. To find the optimal choice using a weighted utility approach, what must the company do first?
A company can invest in three different projects with varying potential profits, market share increases, and sales growth. To find the optimal choice using a weighted utility approach, what must the company do first?
In decision making under risk, what is the role of assigning probabilities to different states of nature?
In decision making under risk, what is the role of assigning probabilities to different states of nature?
In game theory, what differentiates a pure strategy game from games with mixed strategies?
In game theory, what differentiates a pure strategy game from games with mixed strategies?
What is the purpose of applying the 'minimax regret' criterion in decision-making under uncertainty?
What is the purpose of applying the 'minimax regret' criterion in decision-making under uncertainty?
A manager uses a coefficient of optimism of 0.8 in the Hurwicz criterion. What does this indicate about the decision-maker's perspective?
A manager uses a coefficient of optimism of 0.8 in the Hurwicz criterion. What does this indicate about the decision-maker's perspective?
In the context of decision trees, what does a 'chance node' represent?
In the context of decision trees, what does a 'chance node' represent?
What is the purpose of 'rolling back' a decision tree?
What is the purpose of 'rolling back' a decision tree?
Which characteristic distinguishes a single-stage deterministic decision tree from a multi-stage stochastic decision tree?
Which characteristic distinguishes a single-stage deterministic decision tree from a multi-stage stochastic decision tree?
In a decision-tree, what is represented by the branches emanating from a decision node?
In a decision-tree, what is represented by the branches emanating from a decision node?
A company is deciding whether to launch a new product. Building a decision tree, they realize one possible state of nature could be a major competitor launching a similar product. How would this event be represented in the decision tree?
A company is deciding whether to launch a new product. Building a decision tree, they realize one possible state of nature could be a major competitor launching a similar product. How would this event be represented in the decision tree?
In analyzing a decision tree, how is the position value of a chance node typically determined?
In analyzing a decision tree, how is the position value of a chance node typically determined?
Flashcards
Deterministic Models
Deterministic Models
Models where managers know results of strategies with certainty.
Probabilistic Models
Probabilistic Models
Models where each strategy has multiple payoffs with probability measures.
Decision Theory
Decision Theory
Choosing under conditions of risk or uncertainty.
Decision
Decision
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Strategic Decisions
Strategic Decisions
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Administrative Decisions
Administrative Decisions
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Operational Decisions
Operational Decisions
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Programmed Decisions
Programmed Decisions
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Non-Programmed Decisions
Non-Programmed Decisions
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Static Decision
Static Decision
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Dynamic Decision
Dynamic Decision
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States of Nature
States of Nature
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Strategies
Strategies
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Payoff Table
Payoff Table
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Decision Making under Certainty (DMUC)
Decision Making under Certainty (DMUC)
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Decision-making under risk (DMUR)
Decision-making under risk (DMUR)
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Optimal strategy
Optimal strategy
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Criterion of Optimism
Criterion of Optimism
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Criterion of Pessimism
Criterion of Pessimism
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Decision making under uncertainty
Decision making under uncertainty
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Regret matrix
Regret matrix
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Equal probability criterion
Equal probability criterion
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Decision making under conflict and competition
Decision making under conflict and competition
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Hurwicz criterion
Hurwicz criterion
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Decision tree
Decision tree
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Study Notes
- Decisions are classified by degree of certainty: deterministic models (complete certainty, unique payoff) and probabilistic models (probability measure attached to payoffs).
- The scale of assumed certainty ranges from complete certainty to complete uncertainty.
- Decision making under certainty (DMUC) and decision making under uncertainty (DMUU) are at opposite ends of the scale.
- Decision-making under risk (DMUR) is the region between the extremes and relates to probabilistic models.
- Most decision-making problems fall under decision making under risk, where degree of certainty is one aspect.
- Classifications also considers linear/non-linear behavior, static/dynamic conditions, and single/multiple objectives.
- Decision theory addresses decision making under conditions of risk and uncertainty.
- Quantitative decision models help managers identify optimal or the best actions.
- Before exploring decision theory, it is important to consider questions such as "What is a decision?" and "Why must decisions be made?".
What is a Decision?
- A decision concludes a process to weigh utilities or merits of options, for selecting the best action for implementation.
- Decision-making involves selecting the best choice to satisfy a desired goal or objective.
- The decision-making process encompasses goals, priorities, methods to enumerate alternatives, and a system for identifying the most favorable option.
- Decisions are sequential; selecting an alternative prompts further questions (e.g., what quantity is needed?).
Why Decisions Must Be Made
- Management's core involves making decisions that commit resources to achieve organizational goals.
- Decision theory aids in making choices that best meet needs when resources are limited.
- Decisions facilitate achieving goals and objectives.
Decision and Conflict
- Individual behavior and mentality within a group in an organization may spark conflicts.
- Departments in an organization may have conflicting objectives subordinate to an organizational goal.
- Decision makers must balance factors to minimize conflicts between departments to achieve the overall objective.
Phases of Decision-Making Process
- Decision theory has an important position due to contributions of diverse disciplines.
- Two phases of the decision-making process:
- Formulating goals/objectives, enumerating constraints, identifying strategies, and projecting payoffs.
- Choosing the optimal strategy given objectives, strategies, and payoffs.
Classifications of Decisions
- Strategic decisions relate to an organization's external environment.
- Administrative decisions structure resources.
- Operational decisions address day-to-day problems.
- Programmed decisions solve repetitive, well-structured problems.
- Non-programmed decisions solve non-routine problems.
- Decisions can be divided as individual and managerial based on scope, complexity, and the number of people involved.
- Decisions can be divided as static (requiring one decision for the planning horizon) and dynamic (requiring a series of decisions) based on the sphere of interest.
Decision Theory Approach Steps
- List viable alternative strategies for the decision.
- List future events that can occur called "states of nature".
- Construct a payoff table for each alternative course of action and state of nature combination.
- Choose the criterion that yields the largest payoff.
Decision Making Under Certainty (DMUC)
- Relies on deterministic models with complete knowledge, stability, and no ambiguity.
- Managers must understand strategies and their unique certain payoffs.
- Decision-making can have single or multiple objectives.
Decision Making Under Risk (DMUR)
- Each strategy results in multiple outcomes/payoffs, with probability measures attached.
- The probability distribution of outcomes is known/assumed.
- Key assumptions:
- Availability of multiple strategies.
- Existence of multiple states of nature.
- Knowledge of relevant outcomes.
- Probability distribution of outcomes.
- The optimal strategy exhibits the highest expected utility or value.
Decision Making Under Uncertainty
- Formulated like decision making under risk, except no probability to each strategy is assigned.
- Components: states of nature and strategies with utilities or payoffs.
- Characteristics:
- More than one state of nature.
- Multiple column matrix.
- Uncertain outcomes.
- Optimal strategy identified using number of criteria.
Criterion of Optimism
- Determine the best possible outcome in each strategy, and then to identify the best outcome to select the optimal strategy.
- The process is also known as Maximax.
Criterion of Pessimism
- Applied to solve problems under uncertainty, determine the worst possible outcome/row minimum in each strategy and the best of the worst outcome to select the optimal strategy.
- Maximin assumes complete pessimism.
Criterion of Regret
- Determine the regret matrix/opportunity loss matrix by subtracting all column elements from the column's highest element.
- The select such a strategy whose opportunity loss is zero (zero regret).
Equal Probability Criterion
- If no objective evidence of probability distribution, use equal probabilities for each state of nature.
- Known as Laplace criterion or criterion of insufficient reason.
Decision Making Under Conflict and Competition
- Two rationale competitors are required to select optimal strategies .
- Strategies of each party are known to both opponents and both opponents choose their strategies simultaneously.
- Two opponents are considered as two players, we adopt the convention that a positive payoff will mean a gain to the row player A or maximizing player, and a loss to the column player B or minimizing player.
Hurwicz Criterion (Criterion of Realism)
- Compromise between maximax and maximin criteria.
- Assign weights to the best and the worst outcomes by degree of optimism or pessimism.
- To select the alternative that maximizes the sum of weighted payoffs.
Decision Trees
- A schematic representation of a decision problem.
- Single-stage problems (data isn't revised).
- Multistage problems (the outcome of one decision affects subsequent decisions).
- Decision trees has two types of nodes: decision node (represented by a square) and chance node, plus branches, estimates of probability, and payoffs.
- Decision branches: strategy or course of action.
- Chance branch: chance determined event with respective probabilities.
- Terminal branch: end of a decision tree without another decision or chance node.
- Negative or possitive payoffs are associated with decision branch or a chance branch.
- Decision trees can be deterministic or probabilistic (stochastic).
- Can represent a single-stage (one decision) or a multistage (a sequence of decisions) problem.
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