Data Discovery in EDA: Raw Ingredients
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Questions and Answers

What does the term 'data source' primarily refer to in this context?

  • The individuals responsible for data analysis
  • The technology used to generate data
  • The location where data originates (correct)
  • The format in which data is stored

    • Why is it important to know the ownership of a dataset?

  • To understand the ethical implications of data use (correct)
  • To determine the necessary software tools
  • To ensure the cooking process is followed
  • To verify the dataset's format

    • What role do subject matter experts play in handling data?

  • They generate the data or manage the datasets (correct)
  • They analyze the data for insights
  • They determine the financial investment in the data
  • They create the visualizations from the data

    • What must a data professional do first when given a dataset?

    <p>Identify the data source and its reliability</p> Signup and view all the answers

    Which question is NOT relevant when assessing the reliability of a data source?

    <p>What is the size of the dataset?</p> Signup and view all the answers

    How can understanding data sources impact data storytelling?

    <p>It helps articulate the context and ethical considerations of the data</p> Signup and view all the answers

    Which aspect is NOT included in determining the data source?

    <p>Ensuring the correct programming language is used</p> Signup and view all the answers

    What is one of the main purposes of identifying data sources in EDA?

    <p>To prepare for potential questions during analysis</p> Signup and view all the answers

    What advantage do tabular files offer when organizing data?

    <p>Clear identification of patterns between variables</p> Signup and view all the answers

    Which data format is primarily composed of rows of text and numbers separated by commas?

    <p>CSV files</p> Signup and view all the answers

    What is one of the primary uses of Structured Query Language (SQL) in relation to databases?

    <p>To search and store data effectively</p> Signup and view all the answers

    What type of data is characterized as first-party data?

    <p>Data collected from internal organization sources</p> Signup and view all the answers

    What distinguishes JSON files from other data formats?

    <p>They can contain nested objects within them</p> Signup and view all the answers

    When would you typically need to reach out to data owners or project stakeholders?

    <p>When there are missing values in first-party data</p> Signup and view all the answers

    What is a key benefit of using CSV files?

    <p>They can be easily read in a text editor</p> Signup and view all the answers

    Which of the following correctly describes third-party data?

    <p>Data gathered and aggregated from different organizations</p> Signup and view all the answers

    What types of data do data professionals typically work with?

    <p>Geographic, demographic, numeric, and time-based</p> Signup and view all the answers

    What is the primary purpose of understanding the data file format?

    <p>To better analyze and interpret the data</p> Signup and view all the answers

    Why might a data professional need customer purchase data from multiple years?

    <p>To accurately predict customer behavior</p> Signup and view all the answers

    Which of the following file types does NOT typically allow for nested objects?

    <p>CSV files</p> Signup and view all the answers

    What is an example of second-party data?

    <p>Data collected by an external agency and shared</p> Signup and view all the answers

    Study Notes

    Data Discovery in EDA: Raw Ingredients

    • Data discovery in exploratory data analysis (EDA) is analogous to preparing a meal from a recipe.
    • The project plan is the recipe, and the dataset is the raw ingredients.
    • Data professionals need to understand the data's source, format, types, and how it was collected to ensure reliable and ethical analysis.

    Data Source

    • Data source: The location where data originates.
    • Essential to identify data owners and subject matter experts (SMEs).
    • Data owners' expertise and financial stakes impact data reliability.
    • Understanding collection methods (e.g., computer systems, databases, manual entry) helps interpret collected data.
    • Missing values have various causes (e.g., data disclosure issues, lagging data, system errors).

    Data File Formats

    • Common formats include tabular files (like Excel), CSV, XML, spreadsheets, database files (DB), and JSON.
    • Tabular files organize data in rows and columns, aiding pattern identification.
    • CSV files are simple text files separated by delimiters (e.g., commas).
    • Database files are structured for storage, search, and often require SQL knowledge.
    • JSON files are data storage in JavaScript format, potentially containing nested objects.

    Data Types

    • Types include first-party (internal), second-party (external direct), and third-party (aggregated external).
    • Understanding data type helps in determining how to address issues (e.g., missing values).
    • Other types include geographic, demographic, numeric, time-based, financial, and qualitative data.

    Data Alignment and Workflow

    • Data must align with the project plan and pace workflow.
    • Sufficient data is necessary to complete the project.
    • Addressing discrepancies (insufficient data, wrong type) involves contacting data owners and project stakeholders.
    • Data professionals should proactively manage data to guarantee a successful outcome. (e.g., requesting additional data if insufficient).

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    Description

    Explore the essential concepts of data discovery in exploratory data analysis (EDA). Understand the significance of data sources, file formats, and the importance of reliable data collection methods for effective analysis. This quiz will test your knowledge on the foundational elements required for a successful data analysis project.

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