Data Collection Instruments

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Questions and Answers

Under what circumstances would a checklist be the most suitable data collection instrument?

  • When in-depth exploration of individual experiences and perspectives is required.
  • When gathering standardized data about the presence or absence of specific items or actions. (correct)
  • When quantifying attitudes, opinions, or perceptions on a specific topic.
  • When detailed, narrative responses are needed to explore complex issues.

A researcher aims to collect quantifiable data regarding customer satisfaction levels with a new product feature. Which data collection instrument is most appropriate?

  • A focus group discussion to explore customer opinions and experiences.
  • A Likert scale questionnaire assessing agreement with statements about the feature. (correct)
  • A checklist to record whether customers have used the new feature.
  • A series of open-ended interviews to gather detailed qualitative feedback.

When is a questionnaire the most appropriate instrument for data collection?

  • When the study requires flexibility to adapt questions based on participant responses.
  • When needing to gather structured data from a large, geographically dispersed sample. (correct)
  • When direct observation of behaviors in a natural setting is essential.
  • When exploring sensitive topics requiring a high degree of trust and rapport with participants.

Under what circumstance would an interview be a better choice than a questionnaire?

<p>When exploring complex or sensitive topics requiring clarification and probing. (C)</p> Signup and view all the answers

How does the level of structure in data collection instruments impact the type of data that can be gathered?

<p>Structured instruments are better for collecting quantitative data to test specific hypotheses. (D)</p> Signup and view all the answers

Flashcards

Questionnaire

A data collection instrument with pre-set questions, often used for large groups.

Interview

A structured conversation to gather in-depth information.

Checklist

A list of items or actions to be verified or completed.

Likert Scale

A scale that measures attitudes or opinions using a range of responses.

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Practical data collection

Choosing the right tool for a job, considering efficiency, cost, and the type of data needed.

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Study Notes

  • The question asks for the most practical data collection instrument.
  • The options provided are interview, checklist, Likert's scale, and questionnaire.

Data Collection Instruments

  • Data collection instruments are tools used to gather information for research or evaluation purposes.
  • The choice of instrument depends on the research question, the type of data needed, the resources available, and the characteristics of the target population.

Interview

  • Interviews involve direct interaction between the researcher and the participant.
  • They can be structured (using a predetermined set of questions), semi-structured (using a guide but allowing for flexibility), or unstructured (allowing the conversation to evolve naturally).
  • Interviews can provide rich, in-depth data, including non-verbal cues and contextual information.
  • They can explore complex issues and uncover unexpected insights.
  • Interviews can be time-consuming and expensive, especially if they are conducted in person.
  • Interviewer bias can influence the responses provided by participants.
  • Analyzing interview data can be challenging and require specialized skills.

Checklist

  • A checklist is a structured list of items or criteria that are used to assess or evaluate a specific phenomenon.
  • Checklists are simple and easy to use, requiring minimal training.
  • They provide a standardized way to collect data, ensuring consistency across different raters or settings.
  • Checklists can be used to assess skills, behaviors, characteristics, or environmental conditions.
  • They are often used in audits, inspections, and performance evaluations.
  • Checklists may not capture the nuances or complexities of the phenomenon being assessed.
  • They may be limited in their ability to provide detailed or in-depth information.
  • The validity and reliability of checklists depend on the quality of the items included.

Likert Scale

  • A Likert scale is a type of rating scale used to measure attitudes, opinions, or perceptions.
  • It typically presents a statement or question followed by a range of response options, such as "strongly agree," "agree," "neutral," "disagree," and "strongly disagree."
  • Likert scales are easy to administer and score.
  • They provide a quantitative measure of attitudes and opinions, allowing for statistical analysis.
  • Likert scales are widely used in surveys and questionnaires.
  • Respondents may exhibit response bias, such as a tendency to agree with statements regardless of their content.
  • The intervals between response options may not be perceived as equal by respondents.
  • Likert scales may not capture the full complexity of attitudes and opinions.

Questionnaire

  • A questionnaire is a set of questions designed to gather information from respondents.
  • Questionnaires can be administered in various formats, including paper-based, online, and telephone surveys.
  • They can include open-ended questions (allowing for free-text responses) and closed-ended questions (providing a limited set of response options).
  • Questionnaires are relatively inexpensive and can be administered to a large number of people.
  • They can collect data on a wide range of topics.
  • Questionnaires can be standardized to ensure consistency and comparability of data.
  • Response rates may be low, especially for online surveys.
  • Respondents may misinterpret questions or provide inaccurate information.
  • Designing a good questionnaire requires careful attention to question wording, order, and format.

Practicality

  • Practicality refers to the feasibility and ease of using a data collection instrument in a given context.
  • Factors influencing practicality include time, cost, resources, and the skills required to administer and analyze the data.
  • A practical instrument is one that can be used efficiently and effectively without placing undue burden.

Most Practical Data Collection Instrument

  • A questionnaire is often considered the most practical data collection instrument.
  • Questionnaires can be distributed to a large sample size, either physically or electronically, making them less time-consuming compared to interviews.
  • When questionnaires include closed-ended questions (e.g., multiple-choice, Likert scales), data analysis is greatly simplified.
  • While interviews can offer deeper insights, they require more resources for training interviewers and transcribing responses.
  • Checklists are simple, but their scope is often limited, and may not be suitable for collecting varied data.
  • Likert scales are useful for measuring attitudes, but questionnaires are more versatile as they can incorporate various types of questions.

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