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Customer Service and Consumer Behavior
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Customer Service and Consumer Behavior

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Questions and Answers

Which of the following is NOT a way that successful retailers identify their target customers?

  • By understanding customer habits and purchasing behaviors
  • By considering what motivates people to buy
  • By analyzing consumer data
  • By offering a wide variety of products (correct)

    • What type of information helps retailers determine customer behavior?

  • Geographic data
  • Psychographic data
  • Demographic data (correct)
  • Behavioral data

    • What type of cues can influence consumer behavior?

  • Internal social cues
  • External commercial cues (correct)
  • Psychological cues
  • Emotional cues

    • What influences the way consumers make purchase decisions?

    <p>Motivation</p> Signup and view all the answers

    Retailers must understand customer ______ and purchasing behaviors

    <p>habits</p> Signup and view all the answers

    Demographic data helps retailers determine customer ______

    <p>behavior</p> Signup and view all the answers

    Motivation influences the way consumers make purchase ______

    <p>decisions</p> Signup and view all the answers

    People-family, friends, coworkers, etc.-can influence ______

    <p>behavior</p> Signup and view all the answers

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