Customer Relations Management Quiz
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Questions and Answers

Which of the following best describes customer relations management?

  • A process for analyzing customer data (correct)
  • A technique for improving customer service
  • A strategy for attracting new customers
  • A system for managing customer complaints

    • What is the main purpose of customer relations management?

  • To increase sales revenue
  • To improve customer satisfaction (correct)
  • To reduce customer complaints
  • To attract new customers

    • Which of the following is NOT a key component of customer relations management?

  • Customer acquisition strategy (correct)
  • Customer data analysis
  • Customer complaint management
  • Customer loyalty programs

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