10 Questions
What is the primary function of CRM systems?
To analyze large amounts of data
Which of the following is NOT a communication channel used by CRM systems?
In-person meetings
What does CRM allow businesses to learn about their target audiences?
Their needs and preferences
When did the concept of customer relationship management start?
Early 1970s
What does Gartner estimate the global CRM market size to be in 2020?
$69 billion
What is the primary purpose of customer relationship management (CRM)?
To learn more about target audiences and cater to their needs
Which of the following is a communication channel used by CRM systems?
Social media
When did the concept of customer relationship management start?
Early 1970s
What type of data analysis is typically used in CRM systems?
Both quantitative and qualitative analysis
What is the estimated global CRM market size in 2020 according to Gartner?
$69 billion
Test your knowledge about Customer Relationship Management (CRM) systems and the process of administering customer interactions through data analysis. Explore the various communication channels and data compilation methods used in CRM systems.
Make Your Own Quizzes and Flashcards
Convert your notes into interactive study material.
Get started for free
