CRM Systems Overview
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CRM Systems Overview

Test your knowledge about customer relationship management (CRM) systems and their role in managing customer interactions and data analysis across various communication channels.

Created by
@LogicalTiger

Questions and Answers

Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with ______

customers

CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, ______

social media

The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as ______

CRM

They allow businesses to learn more about their target audiences and how to better cater to their needs, thus retaining customers and driving ______ growth

<p>sales</p> Signup and view all the answers

The concept of customer relationship management started in the early 1970s, when customer satisfaction was evaluated using annual surveys or by front-line ______

<p>asking</p> Signup and view all the answers

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