Consumer Decision Making and Shopping Orientations Quiz

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to Lesson

Podcast

Play an AI-generated podcast conversation about this lesson
Download our mobile app to listen on the go
Get App

Questions and Answers

What do consumers use to simplify decision-making?

  • Heuristics (correct)
  • Cybermediary
  • Variety Seeking
  • Showrooming

What represents external search where consumers visit stores to view products, seek advice, then make online purchases?

  • Apathetic Shopper
  • Biases in Decision Making
  • Economic Consumer
  • Showrooming (correct)

What type of consumer seeks variety in their choices due to boredom or a desire for change?

  • Economic Consumer
  • Personalized Consumer
  • Ethical Consumer
  • Variety Seeking (correct)

Which type of consumer is driven by ethical beliefs such as supporting local, organic, or cruelty-free products?

<p>Ethical Consumer (C)</p> Signup and view all the answers

What are consumers often influenced by, such as framing and sunk cost fallacy?

<p>Biases in Decision Making (D)</p> Signup and view all the answers

Which consumer is rational and goal-oriented, seeking value for their money and may engage in couponing or bargain hunting?

<p>Economic Consumer (B)</p> Signup and view all the answers

What acts as an intermediary to filter and organize information for consumers from various online sources?

<p>Cybermediary (A)</p> Signup and view all the answers

Which factor influences consumer purchasing decisions, including physical and social elements?

<p>Situational Effects on Buying (B)</p> Signup and view all the answers

What type of consumer shops for social experiences, interpersonal attraction, instant status, and the thrill of the chase?

<p>Reasons for Shopping (C)</p> Signup and view all the answers

Which type of consumer dislikes shopping and aims to complete the task quickly?

<p>Apathetic Shopper (A)</p> Signup and view all the answers

Flashcards are hidden until you start studying

Study Notes

Consumer Decision Making and Shopping Orientations

  • Economics of Information Approach: Consumers gather information necessary to make informed decisions, based on their level of involvement.
  • Cybermediary: Acts as an intermediary to filter and organize information for consumers from various online sources.
  • Showrooming: Consumers visit stores to view products, seek advice, then make online purchases, representing external search.
  • Variety Seeking: Consumers seek variety in their choices due to boredom or a desire for change.
  • Heuristics: Consumers use mental rules or shortcuts to simplify decision-making.
  • Biases in Decision Making: Consumers are often influenced by cognitive biases such as framing and sunk cost fallacy.
  • Situational Effects on Buying: Various factors, including physical and social elements, influence consumer purchasing decisions.
  • Antecedent Conditions: Predispositions and situational characteristics affect consumers' information processing, purchase, or consumption environments.
  • Reasons for Shopping: People shop for social experiences, interpersonal attraction, instant status, the thrill of the chase, and various shopping orientations.
  • Economic Consumer: Rational and goal-oriented consumers seek value for their money and may engage in couponing or bargain hunting.
  • Personalized Consumer: Consumers with personalized shopping orientations based on their specific preferences and needs.
  • Ethical Consumer: Consumers driven by ethical beliefs, such as supporting local, organic, or cruelty-free products, and boycotting certain stores.
  • Apathetic Shopper: Consumers who dislike shopping and aim to complete the task quickly, although preferences may vary across different shopping categories.

Studying That Suits You

Use AI to generate personalized quizzes and flashcards to suit your learning preferences.

Quiz Team

More Like This

Use Quizgecko on...
Browser
Browser