Week 8 (a): Consumer Theory
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Week 8 (a): Consumer Theory

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Questions and Answers

What does the marginal rate of substitution (MRS) represent?

  • The total utility gained from consuming two goods
  • The average quantity consumed of a good
  • The rate at which a consumer is willing to trade one good for another (correct)
  • The maximum quantity of goods that can be produced
  • Indifference curves for perfect complements are represented by straight lines.

    False

    What characterizes indifference curves for perfect substitutes?

    Straight-line shapes with a fixed marginal rate of substitution.

    The marginal utility of one good divided by the marginal utility of the other good defines the _____ rate of substitution.

    <p>marginal</p> Signup and view all the answers

    Match the following goods with their respective types of indifference curves:

    <p>Pepsi and Coke = Perfect substitutes Left and Right Shoes = Perfect complements Taste of Cola vs. Pizza = Varied preferences Two different brands of milk = Perfect substitutes</p> Signup and view all the answers

    What does the budget constraint illustrate?

    <p>The combinations of goods a consumer can afford</p> Signup and view all the answers

    A rise in income will cause the budget constraint to shift to the left.

    <p>False</p> Signup and view all the answers

    What happens to the budget constraint when the price of one good changes?

    <p>It changes the slope of the budget constraint.</p> Signup and view all the answers

    The slope of the budget constraint indicates the _______ price of the two goods.

    <p>relative</p> Signup and view all the answers

    Match the following terms with their definitions:

    <p>Budget Constraint = Limits on consumption based on income Relative Price = Price of one good compared to another Substitution Effect = Willingness to replace one good with another Utility = Satisfaction derived from consuming a good</p> Signup and view all the answers

    What happens to the budget constraint when income increases?

    <p>It shifts outward.</p> Signup and view all the answers

    A fall in the price of a good rotates the budget constraint inward.

    <p>False</p> Signup and view all the answers

    What effect does a price decrease of one good have on the consumption of another good?

    <p>It raises the consumption of the good that remains unchanged.</p> Signup and view all the answers

    An increase in income allows a consumer to choose a better combination of goods on a higher _______ curve.

    <p>indifference</p> Signup and view all the answers

    Match the event with its effect on the budget constraint:

    <p>Increase in income = Shifts outward Fall in the price of cola = Rotates outward Increase in the price of pizza = Rotates inward Decrease in income = Shifts inward</p> Signup and view all the answers

    The initial optimum is the best combination of goods given the budget constraint.

    <p>True</p> Signup and view all the answers

    What is the primary reason consumers make choices when spending their income?

    <p>To maximize utility</p> Signup and view all the answers

    Diminishing marginal utility means that every additional unit consumed adds the same amount of utility.

    <p>False</p> Signup and view all the answers

    Define 'marginal utility'.

    <p>The change in utility from consuming one additional unit of a good.</p> Signup and view all the answers

    According to the principle of diminishing marginal utility, each additional unit consumed adds less to _____ than prior units.

    <p>utility</p> Signup and view all the answers

    Which of the following illustrates a consumer’s preferences among different consumption bundles?

    <p>Indifference curve</p> Signup and view all the answers

    Consumers are irrational when spending their income.

    <p>False</p> Signup and view all the answers

    What is an indifference curve?

    <p>A curve that shows consumption bundles that give the consumer the same level of satisfaction.</p> Signup and view all the answers

    Consumers spend all their _____ without considering future consumption.

    <p>income</p> Signup and view all the answers

    Which statement best describes the effect of consuming additional units of a good?

    <p>Marginal utility decreases</p> Signup and view all the answers

    Match the following concepts with their correct definitions:

    <p>Utility = Satisfaction derived from consumption Marginal utility = Change in utility from consuming one additional unit Indifference curve = Shows consumption bundles with equal satisfaction Diminishing marginal utility = Each additional unit adds less utility than the previous</p> Signup and view all the answers

    An indifference curve that is farther from the origin represents lower satisfaction than one closer to the origin.

    <p>False</p> Signup and view all the answers

    What do we call the analysis used to find the optimal consumption bundle?

    <p>Marginal analysis</p> Signup and view all the answers

    How do rational consumers choose which goods and services to buy?

    <p>By maximizing their satisfaction</p> Signup and view all the answers

    What is the goal of a consumer according to the marginal utility theory?

    <p>To maximize marginal utility per Euro spent</p> Signup and view all the answers

    If the marginal utility of cola is greater than that of pizza relative to their prices, the consumer should buy more pizza.

    <p>False</p> Signup and view all the answers

    What does the optimal consumption bundle represent?

    <p>It represents the allocation of resources where the marginal utility per Euro spent is equal across all goods.</p> Signup and view all the answers

    If the price of one bottle of wine is €10 and the price of a packet of crisps is €2, then €50 can be used to buy a maximum of ______ packets of crisps.

    <p>25</p> Signup and view all the answers

    The point of tangency between the budget constraint and the highest indifference curve represents the optimal consumption bundle.

    <p>True</p> Signup and view all the answers

    Study Notes

    Consumer Choice: Maximizing Utility

    • Consumers make choices to maximize their utility, which is the satisfaction they derive from consumption.
    • Consumers are assumed to spend all of their income on goods and services (no saving).
    • The principle of diminishing marginal utility applies to most goods and services; this means that the additional satisfaction from consuming one more unit of a good decreases with each additional unit consumed.

    Indifference Curves

    • Indifference curves show combinations of goods that provide the consumer with the same level of satisfaction.
    • The slope of an indifference curve represents the marginal rate of substitution (MRS), which is the rate at which a consumer is willing to trade one good for another.
    • Four properties of indifference curves:
      • Consumers prefer bundles on higher indifference curves
      • Indifference curves slope downward
      • Indifference curves do not intersect
      • Indifference curves are bowed inward (convex to origin) due to diminishing marginal rate of substitution
    • Types of Indifference curves:
      • Perfect substitutes: have linear indifference curves; the MRS is constant.
      • Perfect complements: have right-angle indifference curves; consumers consume goods in fixed proportions.

    Budget Constraints

    • The budget constraint shows all the combinations of goods that a consumer can afford given their income and the prices of the goods.
    • The slope of the budget constraint represents the relative price of the two goods.
    • Shifts in the budget constraint:
      • An increase in income shifts the budget constraint outward, allowing the consumer to afford more of both goods.
      • A decrease in income shifts the budget constraint inward, reducing the consumer's purchasing power.
      • A change in the price of one good rotates the budget constraint.

    Optimal Consumption Bundle

    • The optimal consumption bundle maximizes utility given the budget constraint.
    • It occurs at the point where the budget constraint is tangent to the highest attainable indifference curve.
    • At the optimal consumption bundle, the marginal utility per Euro spent is equal for each good:
      • Marginal utility per Euro spent = Marginal utility / Price
      • If the marginal utility per Euro is higher for one good than another, the consumer can increase their total utility by spending more on that good.

    Key Concepts

    • Marginal Utility (MU): The additional utility a consumer gains from consuming one more unit of a good.
    • Total Utility: The total satisfaction a consumer gets from consuming a certain quantity of a good.
    • Marginal Rate of Substitution (MRS): The rate at which a consumer is willing to trade one good for another.
    • Budget Constraint: A line that depicts all the affordable combinations of goods, given income and prices.

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    Related Documents

    OCR EC4101 Consumer Theory PDF

    Description

    Explore the concepts of consumer choice and maximization of utility through the lens of indifference curves. This quiz delves into how consumers derive satisfaction from goods and services while adhering to the principle of diminishing marginal utility. Test your understanding of the properties and implications of indifference curves in consumer behavior.

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