Podcast
Questions and Answers
What is a key benefit of splitting virtual work experience programs into career-specific sprints or shorter experiences?
What is a key benefit of splitting virtual work experience programs into career-specific sprints or shorter experiences?
- It allows early careers teams to fully monetize the Connect platform.
- It simplifies the process of cross-selling internationally by providing translated content.
- It serves as an intent filter for students and can be placed at the front of the application process. (correct)
- It primarily benefits social impact teams by providing them with more data.
Why is it crucial to improve communication regarding the return on investment (ROI) provided to clients?
Why is it crucial to improve communication regarding the return on investment (ROI) provided to clients?
- To primarily focus on early careers teams and their specific needs.
- To limit the sharing of program successes to internal teams only.
- To ensure that clients are aware of the financial and social impact of the programs. (correct)
- To reduce the cost of providing comprehensive social impact reports.
What type of support should be offered to the 'buyer' of the program within client organizations?
What type of support should be offered to the 'buyer' of the program within client organizations?
- Restricting the collection of testimonials to senior leadership only.
- Providing tools and assets to help them showcase the program's impact and raise their internal profile. (correct)
- Focusing exclusively on social impact metrics and reporting.
- Limiting their involvement to the initial stages of program implementation.
Why is engaging with bids and tenders teams within client organizations important?
Why is engaging with bids and tenders teams within client organizations important?
What strategy can help in networking internally within client organizations to reach more potential teams and buyers?
What strategy can help in networking internally within client organizations to reach more potential teams and buyers?
Why is it important to reach senior stakeholders (C-suite, SLT) within client organizations?
Why is it important to reach senior stakeholders (C-suite, SLT) within client organizations?
What is a suggested method for engaging senior stakeholders with Springpod students?
What is a suggested method for engaging senior stakeholders with Springpod students?
What tool is needed to facilitate international cross-selling?
What tool is needed to facilitate international cross-selling?
How can destination data be used to benefit clients?
How can destination data be used to benefit clients?
How would providing an ROI calculator to bids and tenders teams be impactful?
How would providing an ROI calculator to bids and tenders teams be impactful?
What is the primary reason for the positive reception of the 'prepared' license among clients?
What is the primary reason for the positive reception of the 'prepared' license among clients?
What specific method is mentioned to make social impact reports more impactful?
What specific method is mentioned to make social impact reports more impactful?
How can off-the-shelf assets benefit the 'buyer' within client organizations?
How can off-the-shelf assets benefit the 'buyer' within client organizations?
Besides social impact teams, which other teams should be targeted to fully monetize 'connect'?
Besides social impact teams, which other teams should be targeted to fully monetize 'connect'?
What main component of the 'prepared license' makes it stand out?
What main component of the 'prepared license' makes it stand out?
Flashcards
Connects Use Case
Connects Use Case
Connects can be used flexibly to progress students from virtual to in-person experiences, especially by social impact teams.
Taster Experiences Strategy
Taster Experiences Strategy
Splitting virtual work experience programs into shorter, career-specific sprints and placing them at the front of the application process.
Prepared License AI Coach
Prepared License AI Coach
An AI-powered tool to improve students employability skills.
Social Impact Reports
Social Impact Reports
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Shareable One-Pagers & Infographics
Shareable One-Pagers & Infographics
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Champion the Buyer
Champion the Buyer
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ROI Calculator for Bids/Tenders
ROI Calculator for Bids/Tenders
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Internal Networking
Internal Networking
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Engaging Senior Stakeholders
Engaging Senior Stakeholders
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International Cross-Selling
International Cross-Selling
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Destination Data
Destination Data
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Study Notes
- Key learnings have emerged from recent client meetings regarding new product performance.
Connect and Prepare Products
- Clients will use Connect flexibly, particularly to transition students from virtual to in-person experiences.
- This use case is common among social impact teams but may not generate sufficient revenue on its own.
- Monestizing Connect fully requires engaging with early careers teams.
- Taster experiences present an opportunity to divide virtual work experience programs into career-specific sprints.
- Taster experiences can be placed at the beginning of the application process to filter student intent.
- Clients reacted positively to using taster experiences as filters.
- The Prepare license, especially the AI coach feature, was well-received.
- Students are generally underprepared in employability skills for interviews and organizational entry.
- Prepare can be offered at various stages by different teams, such as:
- Social impact teams: offering licenses at scale to underrepresented groups.
- Early careers teams: providing it to specific applicant subgroups (e.g., diversity targets).
Communicating Return on Investment (ROI)
- There is a need to improve ROI communication to clients.
- To improve ROI communication, three major ways that can be adopted are:
- Providing comprehensive and shareable social impact reports detailing financial and social impact.
- Creating impactful one-pagers for internal sharing and infographics summarizing benefits.
- Champion the buyer by supporting their internal profile and highlighting their innovation's impact.
- Secure testimonials, videos, and assets that prominently feature the buyer and their role in the program's success.
- Provide off-the-shelf assets like award entry templates and business case templates to help buyers showcase their impact.
Engaging with Bids and Tenders Teams
- Engage with bids and tenders teams to provide an ROI calculator.
- The ROI calculator will help build packages for bids and tenders.
- Winning bids and tenders can lead to budget allocation from those contracts.
- A simple, reliable tool for bids and tenders teams can streamline social impact package creation.
Internal Networking and Stakeholder Engagement
- Increase internal networking to reach more personas and teams.
- The end-to-end solution (taster to connect to prepare) can unite stakeholders.
- Social impact reports and ROI calculators can summarize benefits for all stakeholders.
- Improve engagement with senior stakeholders, including the C-suite/SLT.
- Engaging with senior stakeholders requires simple, impactful reports.
- Get Springpod students in front of senior influencers through in-person program elements or other engagement opportunities.
Internationalization and Data Utilization
- Improve tools for cross-selling internationally to allow clients to easily translate content into other regions.
- Destination data can quantitatively and qualitatively prove impact..
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