Comparison of Energy Bar Brands Quiz
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Questions and Answers

What is the primary opportunity identified for Energy Coffee Bar?

  • Increasing consumer purchasing power
  • Diversifying into other snack products
  • Accessing international markets (correct)
  • Expanding production capacity
  • Which of the following is identified as a potential threat to Energy Coffee Bar?

  • Lack of brand recognition in the local market
  • Changes in consumer preferences towards healthier options (correct)
  • Difficulty in sourcing high-quality coffee beans
  • Increasing production costs due to rising raw material prices
  • What is the primary customer segment targeted by Energy Coffee Bar?

  • Fitness enthusiasts
  • Working professionals
  • Specialty coffee drinkers (correct)
  • Health-conscious consumers
  • How does Energy Coffee Bar differentiate its brand from competitors?

    <p>By sourcing coffee beans from small, fair-trade farmers</p> Signup and view all the answers

    What is the primary cost driver for Energy Coffee Bar's production?

    <p>Labor and raw material costs</p> Signup and view all the answers

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