Commercial Makeup and Face Primer

Commercial Makeup

• Designed with a specific brief or vision in mind for projects like advertising, fashion shoots, or films
• Emphasis is on ensuring makeup looks impeccable under varying conditions (studio lights, high-definition cameras, or outdoor settings)

Face Primer

• Goes underneath makeup to help it apply smoothly, stay in place, and give an even-looking skin tone
• Provides a glow-boost and extra skin benefits like hydration and moisturization
• Blurs pores and smoothens skin, decreasing the production of oils throughout the day
• Brightens skin and refines its texture

Foundation

• Liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color
• Covers flaws and sometimes changes the natural skin tone
• Some foundations also function as a moisturizer, sunscreen, astringent, or base layer for more

Concealer

• Designed to color-correct dark circles, pigmentation, and blemishes
• Works with foundation to enhance the overall skin tone
• Can be used alone or together with foundation

Pressed Powder

• Solid pigment or translucent powder used to set makeup, control shine, and even out discoloration
• Typically comes in compact form and is more pigmented than loose powder

Eyebrow

• Curved areas of hair above each eye that protect the eyes from dust and sweat
• Also an expressive part of the face, giving away moods like surprise or anger
• The perfect eyebrow shape can transform the whole face, lifting the eye area and enhancing natural features

Eyeshadow

• Adds depth and dimension to the eyes, complements eye color, and makes eyes appear larger
• Comes in many different colors and textures, usually made from powder

Eye Liner

• Cosmetic used to define the eyes, applied around the contours of the eye(s)
• Creates various aesthetic effects

Blush

• Adds a healthy glow, contours features, and adds a pop of color to the look

Contour

• Outline or shape of something, used to trace the contour of something
• Originates from the Italian "contorno," meaning "to draw a line"

Highlighter

• Attracts light, enhances skin tone, and accents bone structure
• Creates a lit-from-within look and can be used to lift and accentuate features

Lipstick

• Provides diverse colors to express style, mood, and fashion
• Can be bold or nude depending on the desired mood or look

Setting Spray

• Helps extend the wear of makeup
• Prolongs the freshness and appearance of applied makeup